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This article is the first formal investigation of consumer attitudes that compares the forecasting power of the University of Michigan's Index of Consumer Sentiment and the Conference Board's Consumer Confidence Index. The authors find that measures available from the Conference Board have both...
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This paper aims to discuss the current state of Google Trends as a useful tool for fashion consumer analytics, show the … importance of being able to forecast fashion consumer trends and then presents a univariate forecast evaluation of fashion … consumer Google Trends to motivate more academic research in this subject area. Using Burberry — a British luxury fashion house …
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of Color Forecasting in the United States and Great Britain -- 3 Tobé Coller Davis: A Career in Fashion Forecasting in … America -- PART TWO Going International -- 4 From Window Dresser to Fashion Forecaster: David Wolfe of the Doneger Group Tells …: Ornella Bignami on the Importance of Materials -- 8 Fashion Prediction and the Transformation of the Japanese Textile Industry …
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