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The rising trend of projects with high-skilled and autonomous contributors increasingly exposes managers to the risk of idiosyncratic individual behaviors. In this paper, we examine the effects of an important behavioral factor, an individual's cost salience, the common behavioral tendency in...
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In many contexts such as product design and development, advertising, or scouting for technical solutions, clients seek the expertise of external providers to generate innovative solutions for their business problems. Since innovation projects are beset with uncertainty, they often require...
Persistent link: https://www.econbiz.de/10014034477