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~subject:"Projektmanagement"
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The Impact of Product Innovati...
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Projektmanagement
Produktentwicklung
29
New product development
28
Innovation
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Innovation management
16
Innovationsmanagement
16
Theorie
13
Theory
13
Marketingmanagement
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Marketing management
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Beziehungsmarketing
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Firm performance
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Marketing
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Relationship marketing
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Unternehmenserfolg
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Brand management
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Consumer behaviour
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Konsumentenverhalten
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Markenführung
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Market entry
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Markteintritt
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Project management
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Industrie
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Returns to scale
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Bibliometrics
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Hultink, Erik J.
3
Langerak, Fred
2
Barczak, Gloria
1
Griffin, Abbie
1
Hende, Ellis van den
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Marion, Tucker J.
1
Reid, Mike
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Schweitzer, Fiona Maria
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
IEEE transactions on engineering management : EM
1
Research technology management : RTM
1
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ECONIS (ZBW)
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Balancing development costs and sales to optimize the development time of product line additions
Langerak, Fred
;
Griffin, Abbie
;
Hultink, Erik J.
- In:
The journal of product innovation management : an …
27
(
2010
)
3
,
pp. 336-348
Persistent link: https://www.econbiz.de/10003972210
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2
Escalation, de-escalation, or reformulation : effective interventions in delayed NPD projects
Van Oorschot, Kim
;
Langerak, Fred
;
Sengupta, Kishore
- In:
The journal of product innovation management : an …
28
(
2011
)
6
,
pp. 847-867
Persistent link: https://www.econbiz.de/10009387817
Saved in:
3
The influence of collaborative IT tools on NPD : high-performing NPD teams tend to use collaborative tools such as wikis and microblogs throughout the NPD process
Marion, Tucker J.
;
Reid, Mike
;
Hultink, Erik J.
; …
- In:
Research technology management : RTM
59
(
2016
)
2
,
pp. 47-53
Persistent link: https://www.econbiz.de/10011458863
Saved in:
4
There's more than one perspective to take into account for successful customer integration into radical new product innovation : a framework and research agenda
Schweitzer, Fiona Maria
;
Hende, Ellis van den
;
Hultink, …
- In:
IEEE transactions on engineering management : EM
67
(
2020
)
3
,
pp. 813-829
Persistent link: https://www.econbiz.de/10012300002
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