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~subject:"Psychology of advertising"
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Psychology of advertising
Customer satisfaction
26
Kundenzufriedenheit
24
Consumer behaviour
21
Konsumentenverhalten
21
Dienstleistungsqualität
16
Service quality
16
Beziehungsmarketing
10
Relationship marketing
10
Einzelhandel
9
Retail trade
9
Customer service
7
Kundenservice
7
customer satisfaction
7
Arbeitszufriedenheit
5
Emotion
5
Job satisfaction
5
Service encounters
5
Decision
4
Dienstleistungsberufe
4
Dienstleistungssektor
4
Entscheidung
4
Marketing management
4
Marketingmanagement
4
Robot
4
Roboter
4
Service industry
4
Service workers
4
Advertising
3
Advertising effects
3
Artificial intelligence
3
Kundenbindungsprogramm
3
Künstliche Intelligenz
3
Loyalty program
3
Loyalty programs
3
Satisfaction
3
Schweden
3
Service robots
3
Sweden
3
Werbepsychologie
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English
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Söderlund, Magnus
3
Berg, Hanna
2
Lindström, Annika
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EFI research paper / Ekonomiska Forskningsinstitutet, Handelshögskolan i Stockholm
1
Research paper / Ekonomiska Forskningsinstitutet vid Handelshögskolan i Stockholm
1
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
1
The journal of consumer marketing
1
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ECONIS (ZBW)
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Market orientation and the role of customers in decision makers' cognitive maps : an explorative study of causal attribution
Söderlund, Magnus
-
1993
Persistent link: https://www.econbiz.de/10000872523
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2
Spreading joy : examining the effects of smiling models on consumer joy and attitudes
Berg, Hanna
;
Söderlund, Magnus
;
Lindström, Annika
- In:
The journal of consumer marketing
32
(
2015
)
6
,
pp. 459-469
Persistent link: https://www.econbiz.de/10011485848
Saved in:
3
Face value : images of headless decorative models increase consumer identification and product attitudes
Berg, Hanna
;
Söderlund, Magnus
- In:
The changing roles of advertising : [extended versions …
,
(pp. 263-272)
.
2013
Persistent link: https://www.econbiz.de/10009773441
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