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~subject:"Psychology of advertising"
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Emerging issues and challenges in business & economics : selected contributions from the 8th Global Conference [on Business & Economics ... held at the Faculty of Economics of the University of Florence in the month of October 2008]
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Global perspectives in the origins, development & consequences of women's self concepts cultivated through television programming and advertising
Skiba, Michaeline
;
Gupta, Susan Forquer
- In:
Emerging issues and challenges in business & economics …
,
(pp. 485-496)
.
2009
Persistent link: https://www.econbiz.de/10010195809
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