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On the communication value of the company museum and archives
Castellani, Paola; Rossato, Chiara - In: Journal of communication management : an international … 18 (2014) 3, pp. 240-253
Persistent link: https://www.econbiz.de/10010392918
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On the communication value of the company museum and archives
Castellani, Paola; Rossato, Chiara - In: Journal of Communication Management 18 (2014) 3, pp. 240-253
Purpose – The purpose of this paper is to see whether companies that have set up company museums and archives realise the communication potential of this tool and in what terms such potential may have been actualised. Design/methodology/approach – The paper opted for an in-depth study in...
Persistent link: https://www.econbiz.de/10014851182
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Effective public speaking : a conceptual framework in the corporate-communication field
Baccarani, Claudio; Bonfanti, Angelo - In: Corporate communications : an international journal 20 (2015) 3, pp. 375-390
Persistent link: https://www.econbiz.de/10011401391
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Mission statement and social impact : shedding light on the contribution of Italian B corps to society
Mion, Giorgio; Bonfanti, Angelo; De Crescenzo, Veronica; … - In: Long range planning : LRP ; international journal of … 57 (2024) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10014529398