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The intimate supply chain : leveraging the supply chain to manage the customer experience
Ross, David Frederick - 2008
chapter 1 The.Revolution.in.Customer.Management Becoming Intimate with Today’s Customer -- chapter 2 Learning.to.Grow.and.Prosper.in.a.Global.Economy Realities of Supply Chain Management in the Twenty-First Century -- chapter 3 The.Enabling.Power.of.Supply.Chains Leveraging the Process Value...
Persistent link: https://www.econbiz.de/10014499681
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Supply chain strategies : demand driven and customer focused
Hines, Tony - 2024 - Third Edition.
Persistent link: https://www.econbiz.de/10014515310
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Marketing and the customer value chain : integrating marketing and supply chain management
Fotiadis, Thomas; Folinas, Dimitris; Vasileiou, Konstantinos - 2022
Persistent link: https://www.econbiz.de/10013176653
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The SCM, CRM information system, and KM - an integrating theoretical view : the case of sales force automation
Jridi, Kaouther; Jaziri-Bouagina, Dhouha; Triki, Abdelfattah - In: Handbook of research on information management for …, (pp. 239-254). 2017
Persistent link: https://www.econbiz.de/10014576360
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Supply Chain Management : in Theory and Practice
Jespersen, Birgit Dam - 2005
Persistent link: https://www.econbiz.de/10014012929
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Digitalization through supply chains : evidence from the customer concentration of Chinese listed companies
Liu, Rui; Zheng, Linhao; Chen, Zheang; Cheng, Mengyao; … - In: Economic modelling 134 (2024), pp. 1-15
Persistent link: https://www.econbiz.de/10014548154
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Making sense of maritime supply chain: A relationship marketing approach
Osobajo, Oluyomi Abayomi; Koliousis, Ioannis; … - In: Journal of Shipping and Trade (JST) 6 (2021) 1, pp. 1-17
Building a relationship with the maritime supply chain partners is considered imperative for organisations to survive and remain competitive. Yet, several studies that examined the maritime supply chain have not adequately explored nor assessed the relationship constructs that impacts maritime...
Persistent link: https://www.econbiz.de/10014557543