L’Etang, Jacquie - In: Journal of Communication Management 7 (2003) 1, pp. 43-53
This paper reviews the history of public relations (PR) education in the UK in the context of the process of … status and the role of education in that process. The relationship between academia and practice is given some consideration …, the paper suggests some new issues for research in the field and argues for an ethnographic turn in PR. …