Results from an Ohio survey indicate that respondents are willing to pay a premium, ranging from 5% for non-GM vegetable oil to 28% for non-GM salmon. Estimated consumer willingness to pay for non-GM foods varies among demographic groups with female, those aged between 35 and 60, and non-White...

A telephone survey was conducted on genetically modified foods in the U.S. Consumers' attitudes are studied using a multiple correspondence analysis, and typology constructed through the use of a cluster analysis. Five distinct behaviors are extracted.

A national telephone survey was conducted in the United States in April 2002 to study the consumer acceptance of genetically modified (GM) foods. Attitudes toward GM foods were examined through the use of a multiple correspondence analysis (MCA), analyzing the interrelationships among many...

Surveys on consumer acceptance of GM foods revealed differences in knowledge, risk perception and acceptance of GM foods in Japan, Norway, Spain, Taiwan and the United States. There were opponents and proponents of GM foods. However, even in the United States, one of the most supportive...

Farmer’s post adoption responses about technology are important in continuation and diffusion of a technology in precision agriculture. We studied farmer’s frequency of application decisions of GPS guidance system, after adoption. Using a Cotton grower’s precision farming survey in the...

This study examines the systematic evidence entailed in existing research on consumers’ evaluation of biotechnology in food products. The extant literature related to this topic typically originates from a variety of research disciplines, but shares an underlying focus in dealing with the...

Recent policy and research initiatives aim to make sustainable biofuel crops an important component of the nation’s agricultural and energy sectors, yet few studies have explored potential supply response at the farm level using survey information. This article utilizes contingent valuation...

Since novel food technologies (such as nanotechnology, cloning, genomics, etc.) are still in their infancy, communication will be very important in the development of these new technologies to address consumer perceptions and hence market acceptance of these innovations in the agri-food...