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~subject:"Retail trade"
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The role of consumer confidenc...
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Retail trade
Relationship marketing
64
Beziehungsmarketing
63
Consumer behaviour
61
Konsumentenverhalten
61
Kundenwert
24
Customer value
23
Customer satisfaction
17
Einzelhandel
17
Kundenzufriedenheit
17
Brand management
16
Distribution channel
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Markenführung
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Vertriebsweg
16
Marketingmanagement
15
Marketing management
14
Niederlande
13
E-commerce
12
Electronic Commerce
12
Internet marketing
12
Netherlands
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Online retailing
12
Online-Handel
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Online-Marketing
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Marketing
11
Marketingtheorie
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Dienstleistungsqualität
10
Marketing theory
10
Service quality
10
Theorie
10
Theory
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Direct marketing
8
Direktmarketing
8
Kundenbindungsprogramm
8
Loyalty program
8
Social Web
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Social web
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United States
8
Category Management
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English
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Verhoef, Peter C.
17
Sloot, Laurens M.
8
Hunneman, Auke
3
Emrich, Oliver
2
Neslin, Scott A.
2
Everdingen, Yvonne Maria van
1
Gensler, Sonja
1
Inman, J. Jeffrey
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Kannan, P. K.
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Konuş, Umut
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Krafft, Manfred
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Liu, Huan
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Lobschat, Lara
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of retailing
2
Retailing in the 21st century : current and future trends
2
ERIM report series research in management
1
Foundations and trends in marketing : FTMKT
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Journal of business research : JBR
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Journal of retailing and consumer services
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Journal of service management
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ECONIS (ZBW)
17
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1
Omni-channel retailing : some reflections
Verhoef, Peter C.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 608-616
Persistent link: https://www.econbiz.de/10012608881
Saved in:
2
The moderating roles of relationship quality and dependency in retailers’ new product adoption decisions
Everdingen, Yvonne Maria van
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10008662388
Saved in:
3
Out-of-stock : reactions, antecedents, management solutions, and a future perspective
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 285-299)
.
2010
Persistent link: https://www.econbiz.de/10003938756
Saved in:
4
CRM in data-rich multichannel retailing environments : a review and future research directions
Verhoef, Peter C.
;
Venkatesan, Rajkumar
;
McAlister, Leigh
; …
- In:
Journal of interactive marketing : a quarterly …
24
(
2010
)
2
,
pp. 121-137
Persistent link: https://www.econbiz.de/10003987337
Saved in:
5
The impact of a homogenous versus a prototypical web design on online retail patronage for multichannel providers
Emrich, Oliver
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 363-374
Persistent link: https://www.econbiz.de/10011428861
Saved in:
6
The impact of consumer confidence on store satisfaction and share of wallet formation
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 516-532
Persistent link: https://www.econbiz.de/10011377071
Saved in:
7
From multi-channel retailing to omni-channel retailing : introduction to the special issue in multi-channel retailing
Verhoef, Peter C.
;
Kannan, P. K.
;
Inman, J. Jeffrey
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 174-181
Persistent link: https://www.econbiz.de/10011308953
Saved in:
8
Reducing assortments without losing business : key lessons for retailers and manufacturers
Sloot, Laurens M.
;
Verhoef, Peter C.
- In:
GfK marketing intelligence review : Marketingforschung …
3
(
2011
)
2
,
pp. 26-33
Persistent link: https://www.econbiz.de/10009419844
Saved in:
9
The effect of search channel elimination on purchase incidence, order size and channel choice
Konuş, Umut
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10010370707
Saved in:
10
The showrooming phenomenon : it's more than just about price
Gensler, Sonja
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 29-43
Persistent link: https://www.econbiz.de/10011695169
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