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~subject:"Retail trade"
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Retail trade
Consumer behaviour
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80,338
Service quality
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Dienstleistungsqualität
20,854
Brand management
17,639
Markenführung
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Relationship marketing
11,535
Beziehungsmarketing
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Brand image
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Markenimage
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Theorie
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Theory
10,534
Customer satisfaction
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USA
6,594
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6,427
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5,991
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Internet marketing
5,258
Einzelhandel
4,602
Werbewirkung
4,128
Advertising effects
4,077
Electronic Commerce
4,067
E-commerce
3,932
Emotion
3,609
Marketingmanagement
3,606
Marketing management
3,598
Verbraucherverhalten
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Grewal, Dhruv
27
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24
Pantano, Eleonora
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Schramm-Klein, Hanna
22
Swoboda, Bernhard
21
Martínez-López, Francisco J.
20
Das, Gopal
18
Gil Saura, Irene
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Gijsbrechts, Els
15
Zielke, Stephan
15
Roggeveen, Anne L.
14
Khare, Arpita
13
Steinmann, Sascha
13
Ailawadi, Kusum L.
12
Rajagopal
12
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12
Brengman, Malaika
11
Campo, Katia
11
Diallo, Mbaye Fall
11
Nordfält, Jens
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Richards, Timothy J.
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Willems, Kim
11
Bang, Nguyen
10
Chintagunta, Pradeep K.
10
Dekimpe, Marnik G.
10
Geyskens, Inge
10
Teller, Christoph
10
Wagner, Gerhard
10
Burt, Steven
9
Carpenter, Jason M.
9
Dabija, Dan-Cristian
9
Dennis, Charles
9
Gielens, Katrijn
9
Morschett, Dirk
9
Rabinovich, Elliot
9
Rudolph, Thomas
9
Stobart, Jon
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Verhoef, Peter C.
9
Breugelmans, Els
8
Calvo-Porral, Cristina
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2
IGI Global
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Nordic Council of Ministers
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Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
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Bargeldsymposium <2., 2014, Frankfurt am Main>
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Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
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Bundesarbeitsgemeinschaft der Mittel- und Großbetriebe des Einzelhandels
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Cape Town / Technical Management Services
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Deutsche Bundesbank
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Institut für Handelsforschung <Köln>
1
International Co-operative Alliance / Regional Office for Asia and the Pacific
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
KPMG Deutsche Treuhand-Gesellschaft Aktiengesellschaft Wirtschaftsprüfungsgesellschaft / Niederlassung Köln
1
Kanada / Statistics Canada
1
London School of Economics and Political Science
1
Maastricht Research School of Economics of Technology and Organizations
1
Magistrat der Stadt Wien
1
Melbourne
1
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Journal of retailing and consumer services
489
Journal of retailing
149
Journal of business research : JBR
130
International journal of retail & distribution management
128
The international review of retail, distribution and consumer research
122
International journal of retail and distribution management
71
European journal of operational research : EJOR
38
International journal of electronic marketing and retailing : IJEMR
37
Psychology & marketing
34
Management science : journal of the Institute for Operations Research and the Management Sciences
31
European journal of marketing : EJM
30
The journal of services marketing
26
International Journal of Retail & Distribution Management
25
Marketing intelligence & planning
25
International journal of production economics
24
Journal of the Academy of Marketing Science
24
Journal of marketing
23
SpringerLink / Bücher
23
International journal of consumer studies
22
International journal of Indian culture and business management
19
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
19
Asia Pacific journal of marketing and logistics
18
The journal of consumer marketing
18
The journal of product & brand management
18
European retail research
17
Journal of strategic marketing
17
Marketing : ZFP ; journal of research and management
17
The journal of brand management : an international journal
17
International journal of production research
16
Production and operations management : an international journal of the Production and Operations Management Society
16
The service industries journal
16
Cogent business & management
15
Journal of fashion marketing and management
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Omega : the international journal of management science
15
Transportation research / E : an international journal
15
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Manufacturing & service operations management : M & SOM
14
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ECONIS (ZBW)
4,503
Other ZBW resources
46
USB Cologne (EcoSocSci)
1
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1
Technology and brand selection : the mediating effect of cognition in Indian retail
Ojha, Satish Chandra
- In:
International journal of business excellence
17
(
2019
)
1
,
pp. 21-41
Persistent link: https://www.econbiz.de/10011985908
Saved in:
2
Brand price differentials in retail distribution : product quality and service quality
Mañez Castillejo, Juan A.
;
Moner Colonques, Rafael
; …
- In:
Applied economics
48
(
2016
)
58/60
,
pp. 5749-5760
Persistent link: https://www.econbiz.de/10011772192
Saved in:
3
Factors influencing purchase intention of private label brand
Gogoi, Bidyut Jyoti
- In:
International journal of economic research
15
(
2018
)
2
,
pp. 445-456
Persistent link: https://www.econbiz.de/10011992706
Saved in:
4
The improatance of store image and retail service quality in private brand image-building
Alić, Adi
;
Agić, Emir
;
Činjarević, Merima
- In:
Entrepreneurial business and economics review : EBER
5
(
2017
)
1
,
pp. 27-42
Persistent link: https://www.econbiz.de/10011802899
Saved in:
5
Retail store branding in Turkey : its effect on perceived quality, satisfaction and loyalty
Gürbüz, Esen
- In:
EuroMed journal of business
3
(
2008
)
3
,
pp. 286-304
Persistent link: https://www.econbiz.de/10003930252
Saved in:
6
The effects of service on multichannel retailers' brand equity
White, Ryan C.
;
Joseph-Mathews, Sacha
;
Voorhees, Clay M.
- In:
The journal of services marketing
27
(
2013
)
4
,
pp. 259-270
Persistent link: https://www.econbiz.de/10009788860
Saved in:
7
A cross validation of consumer-based brand equity models : driving customer equity in retail brands
Çifci, Sertaç
;
Ekinci, Yuksel
;
Whyatt, Georgina
; …
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3740-3747
Persistent link: https://www.econbiz.de/10011515251
Saved in:
8
Enhancing customer relationships with retail service brands : the role of customer engagement
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
Journal of service management
27
(
2016
)
2
,
pp. 170-193
Persistent link: https://www.econbiz.de/10011565134
Saved in:
9
The influences of brand benefits on brand loyalty : intermediate mechanisms
Huang, Shyh-Ming
;
Fang, Shyh-Rong
;
Fang, Shih Chieh
; …
- In:
Australian journal of management
41
(
2016
)
1
,
pp. 141-160
Persistent link: https://www.econbiz.de/10011479155
Saved in:
10
The influence of a retail store manager in developing frontline employee brand relationship, service performance and customer loyalty
Jung, Jin Ho
;
Yoo, Jay Jaewon
;
Arnold, Todd J.
- In:
Journal of business research : JBR
122
(
2021
),
pp. 362-372
Persistent link: https://www.econbiz.de/10012420421
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