Purpose – Previous Reaching for value columns, have looked at companies and industries in historical terms. (How did smart companies use strategic market positioning (SMP) to make acquisitions and other investments? How did less smart companies pick the wrong growth path?) This column aims to...

Purpose – Manufacturers and product suppliers with a strong market share in their selected segments often enjoy good profitability but find it hard to achieve strong growth without diversifying into new product segments where their established competitive advantage may no longer apply. One...

Purpose – Most investors and business leaders understand that the internet has created a few high‐profile success but many more start‐up businesses that have destroyed rather than created value. As a result, many executives have dampened expectations for the transformational potential of...