Previous studies helped researchers decide which criteria venture capitalists use to assess venture proposals. Yet, none of these studies have discussed whether these criteria are actually useful in determining a startup's potential for success or failure. The extent to which the criteria...

In 1981, Tyebjee and Bruno examined the criteria usedby venture capitalists (VCs) when they evaluate venture proposals. Thisresearch expands on the earlier work, using a broader group of VCs. Aquestionnaire mailed to all members of the National Venture Capital Associationand all members listed...