relationship between mobile game addiction and in-app purchase intention in PUBG Mobile. Moreover, this study explores the … modeling (PLS-SEM) was used to test the proposed conceptual framework. Our findings indicated that online game addiction … loyalty, negative electronic word of mouth and perceived risk mediate the influence of online game addiction on in …

The rational addiction model is usually tested by estimating a linear second-order difference Euler equation, which may … rational addiction model. It is also empirically convenient because it is simple, it allows using efficient estimation … addiction model. …