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This study examines the effects of product complexity, criticality, and innovativeness on OEM performance when those links are mediated by the original equipment manufacturer (OEM)'s participation in the SME supplier's new product development and moderated by the manufacturer's culture. A...
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Terminologische und konzeptionelle Grundlagen -- Phasenmodelle des Innovationsprozesses für KMU der Automobilzulieferindustrie -- Bewertung einzelner Innovationsprojekte -- Priorisierung und Ressourcenallokation in Innovationsportfolios -- Darstellung und Weiterentwicklung von Instrumenten zur...
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