Kotey, Bernice (ed.); Mazzarol, Tim (ed.); Clark, Delwyn (ed.) - Small Enterprise Association of Australia and New Zealand - 2015 - 1. edition
Australian small to medium enterprises (SMEs) are currently facing the challenges and opportunities of the global trend towards digital, online and mobile technologies. However, many SMEs are not prepared to engage with these digital technologies, while others seem unwilling to embrace them....