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The Internet has made it relatively easy to start a new business. It is now possible to go after target markets that are extremely small. Resonance marketing can enable a small business to find new market niches and charge premium prices. The advantages of using resonance marketing to target...
Persistent link: https://www.econbiz.de/10013061346
This paper attempts to identify and evaluate certain critical pitfalls in the planning stage of ERP adoption in Small and Medium Enterprises (SMEs) and develop into a model for evaluating the risk of failure. In the planning stage a set of risks have been identified based on past research work...
Persistent link: https://www.econbiz.de/10013096759
This research paper addresses the adoption of Enterprise Resource Planning (ERP) and examine their effect on organizational performance and Return-on-Investment (ROI) in Small and Medium Enterprises (SMEs). In this two-part paper, the first part identifies and measures tangible and intangible...
Persistent link: https://www.econbiz.de/10013096870
Based on various researches on the ERP implementation by Small and Medium Enterprises (SMEs) this paper has identified 5 decision areas which have a strategic impact on the success of ERP adoption by the SMEs. These decision areas are planning, acquisition, implementation, usage and percolation...
Persistent link: https://www.econbiz.de/10014162611
This paper presents the approach, analysis and findings of a pilot study conducted for ERP Adoption in select Small and Medium Enterprises (SMEs) in India. A set of CSFs that were identified from previous research studies conducted all over the world on ERP for SMEs were categorized into...
Persistent link: https://www.econbiz.de/10014162707
This study identifies and evaluates certain critical pitfalls in the acquisition phase of ERP adoption in Small and Medium Enterprises (SMEs) and develops a model for evaluating the risk of failure. On the acquisition stage a set of risks has been identified based on past research work and each...
Persistent link: https://www.econbiz.de/10014038948
To innovate, firms constitute a ‘knowledge-capital’, defined as a set of information and knowledge produced, acquired and used in the value creation process. In this paper, we focus on small and medium-sized companies (SMEs) and study their ability to develop their own knowledge-capital as...
Persistent link: https://www.econbiz.de/10010246889
Drawing upon the literature on knowledge management, leadership, and innovation, this study investigates the possible associations among customer knowledge management, knowledge-oriented leadership, innovation quality, and firm performance in 283 small and medium-sized enterprises (SMEs) in...
Persistent link: https://www.econbiz.de/10013166583
Professor Philippe Aghion is the 2016 recipient of the Global Award for Entrepreneurship Research, consisting of 100,000 Euros and a statuette designed by the internationally renowned Swedish sculptor Carl Milles. He is one of the most influential researchers worldwide in economics in the last...
Persistent link: https://www.econbiz.de/10012953364
Financial constraints can severely limit the development of small and medium size enterprises (SMEs) and are very likely to affect innovative firms. In order to lower the barriers to firm growth, in 2014 the European Commission introduced the SME Instrument with the specific aim to support...
Persistent link: https://www.econbiz.de/10013216215