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Enhancing international marketing capability and export performance of emerging market SMEs in crises : strategic flexibility and digital technologies
Zahoor, Nadia; Lew, Yong Kyu - In: International marketing review 40 (2023) 5, pp. 1158-1187
Persistent link: https://www.econbiz.de/10014470114
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Towards SMEs' digital transformation : the role of agile leadership and strategic flexibility
Fachrunnisa, Olivia; Adhiatma, Ardian; Najah Lukman; Md … - In: Journal of small business strategy 30 (2020) 3, pp. 65-85
Persistent link: https://www.econbiz.de/10012420941
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Digital Transformation of SME Marketing Strategies : Innovating for the 4.0 Era
Rialti, Riccardo; Zollo, Lamberto - 2023
Language? -- 2.2 The Effects of Worldwide Diffusion of Digital Processes and Transformation for SMES -- 2.3 Digitalization in … Practice -- 5.1 Methodological Approach -- 5.2 Selected Cases and Data Collection -- 5.2.1 SMEs’ Digitalization and Marketing … in the Fashion Industry -- 5.2.2 SMEs’ Digitalization and Marketing in the Food and Wine Industry -- 5.2.3 SMEs …
Persistent link: https://www.econbiz.de/10014337012
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Strategic flexibility and SME performance in an emerging economy : a contingency perspective
Guo, Hai; Cao, Zhi - In: Journal of organizational change management 27 (2014) 2, pp. 273-298
Persistent link: https://www.econbiz.de/10010382104
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Absorptive capacity, strategic flexibility, and business model innovation : empirical evidence from Italian SMEs
Miroshnychenko, Ivan; Strobl, Andreas; Matzler, Kurt; … - In: Journal of business research : JBR 130 (2021), pp. 670-682
Persistent link: https://www.econbiz.de/10012544895
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If it ain't broke, don’t fix it? : Indian manufacturing SMEs’ quest for strategic flexibility
Sen, Sandipan; Savitskie, Katrina; Mahto, Raj V.; … - In: Journal of business research : JBR 143 (2022), pp. 27-35
Persistent link: https://www.econbiz.de/10013194502
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Network capability and strategic performance in SMEs : the role of strategic flexibility and organizational ambidexterity
Majid, Abdul; Yasir, Muhammad; Yasir, Muhammad; Yousaf, … - In: Eurasian business review 11 (2021) 4, pp. 587-610
Persistent link: https://www.econbiz.de/10012698806
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The role of strategic planning and flexibility in shaping SMEs market orientation in turbulence business environment
Sumiati, Sumiati; Rofiq, Ainur; Pramono, Sigit - In: European research studies 22 (2019) 1, pp. 221-236
Persistent link: https://www.econbiz.de/10012285916
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Developing organizational agility in SMEs : an investigation of innovation's roles and strategic flexibility
Arsawan, I Wayan Edi; Hariyanti, Ni Kadek Dessy; … - In: Journal of open innovation : technology, market, and … 8 (2022) 3, pp. 1-17
building innovation and agility and testing strategic flexibility as a moderating variable. It employed a quantitative design … flexibility was not a moderating variable of the relationship between innovation and organizational agility. Based on these …
Persistent link: https://www.econbiz.de/10013369179
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Survival of the fittest during pandemics : the role of market orientation, entrepreneurial thinking, strategic flexibility and supply chain integration
Ijaz Hussain Bokhari; Zakarias, Nazlina; Armanurah … - In: Pakistan journal of commerce and social sciences 16 (2022) 2, pp. 299-316
orientation, entrepreneurial thinking, strategic flexibility significantly contribute towards the survival of SMEs. Strategic … flexibility significantly and positively mediates the relationship between market orientation, entrepreneurial thinking and … survival of SMEs. The supply chain integration moderates the relationship between strategic flexibility, entrepreneurial …
Persistent link: https://www.econbiz.de/10013336003