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~subject:"Sanità Pubblica"
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Sanità Pubblica
Segmentazione
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Marketing sanitario
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Servizi sanitari distrettuali
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cluster analysis
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esperienze
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fashion
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Mengoni, Alessandro
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Murante, Anna Maria
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Nuti, Sabina
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MERCATI E COMPETITIVITÀ
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Segmentazione
e marketing per la sanità pubblica
Mengoni, Alessandro
;
Murante, Anna Maria
;
Nuti, Sabina
; …
- In:
MERCATI E COMPETITIVITÀ
2010/1
(
2010
)
1
,
pp. 119-139
grado di fornire servizi differenziati in base ai bisogni, lo studio propone un tentativo di
segmentazione
dell’utenza dei …
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