Bielecki, André; Albers, Sönke; Mantrala, Murali K. - 2012
the process of internal efficiency benchmarking of a firm's sales representatives aimed at identifying strong and weak … DEA benchmarking that simply uses raw sales calls as input measures, the proposed model that uses more 'processing' of the … ; Salesperson Benchmarking ; Data Envelopment Analysis ; Efficiency Analysis …