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This paper investigates the existence of a possible media bias by analyzing the impact of automobile manufacturer’s advertisements on automobile reviews in a leading German car magazine. By accounting for both endogeneity and sample selection using a two-step procedure, we find a positive...
Persistent link: https://www.econbiz.de/10010344120
This paper investigates the existence of a possible media bias by analyzing the impact of automobile manufacturer's advertisements on automobile reviews in a leading German car magazine. By accounting for both endogeneity and sample selection using a two-step procedure, we find a positive impact...
Persistent link: https://www.econbiz.de/10010249690
Persistent link: https://www.econbiz.de/10010392990
There is a wide range of magazines, newspapers, TV shows, and websites providing information on products based on product reviews or expert opinions. A natural question is, whether these reviews and expert opinions have effects on product sales. There is a small but growing literature in...
Persistent link: https://www.econbiz.de/10010344101
A wide range of media provide information on many products based on reviews or expert opinions. A natural question is, whether these reviews and expert opinions have any effect on sales. A small but growing literature in economics and marketing science deals with this issue, by testing the...
Persistent link: https://www.econbiz.de/10010383773
News consumers in many authoritarian countries read government-controlled sources even when independent sources are available. We test whether these choices reflect a preference for pro-government coverage versus persistent tastes for specific websites. We exploit textual data from news...
Persistent link: https://www.econbiz.de/10012853636
Persistent link: https://www.econbiz.de/10011312157
We study the location of various film-related services (such as camera rental, casting agencies or pyrotechnic services), the main determinant of interest being the human capital specificity. We show that firms which supply services with a lower firm specificity locate farther away from one...
Persistent link: https://www.econbiz.de/10010260702
Mass-medias are characterized by at least two interrelated markets. Therefore,the media firm has to satisfy two interdependent demands,the demand for magazines and the demand for advertising.The utility of the readers is affected by the information of the editorial and the advertising share.The...
Persistent link: https://www.econbiz.de/10010263400
A structural model of entry and fiscal policy is presented. It shows that taxation of variable production costs can increase product prices, lower competition, and reduce the availability of new products in small markets. The model?s test is based on a unique nationwide fiscal experiment. We...
Persistent link: https://www.econbiz.de/10010274360