Showing 1 - 10 of 3,403
Persistent link: https://www.econbiz.de/10012224513
Persistent link: https://www.econbiz.de/10011947356
This study examines consumer attitudes toward products of multinational and domestic companies in the Balkan region. In four ex-Yugoslav countries, various variables (general consumption attitudes, personality traits, and demography) were compared and analyzed as determinants of consumer...
Persistent link: https://www.econbiz.de/10010744714
This study examines consumer attitudes toward products of multinational and domestic companies in the Balkan region. In four ex-Yugoslav countries, various variables (general consumption attitudes, personality traits, and demography) were compared and analyzed as determinants of consumer...
Persistent link: https://www.econbiz.de/10010775515
This study examines consumer attitudes toward products of multinational and domestic companies in the Balkan region. In four ex-Yugoslav countries, various variables (general consumption attitudes, personality traits, and demography) were compared and analyzed as determinants of consumer...
Persistent link: https://www.econbiz.de/10010778617
success. The study sought evidence from the multinational companies which conduct their business in Serbia. Design …/methodology/approach – By using data from 37 multinational companies which established their business in Serbia from 2006 to 2008 and applying … ‐ return on equity. Originality/value – This is the first empirical study conducted in Serbia testing the relationship between …
Persistent link: https://www.econbiz.de/10014875607
Persistent link: https://www.econbiz.de/10013186212
Persistent link: https://www.econbiz.de/10013186191
Persistent link: https://www.econbiz.de/10012224368
Persistent link: https://www.econbiz.de/10012224760