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Service quality
Beziehungsmarketing
21
Relationship marketing
21
Consumer behaviour
19
Konsumentenverhalten
19
Brand management
11
Markenführung
11
Dienstleistung
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Lieferantenmanagement
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Product quality
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Produktqualität
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Customer value
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Kundenwert
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Markenimage
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Ethik
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Marketingmanagement
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Brand architecture
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Corporate reputation
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Customer-dominant logic
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Liljander, Veronica
2
Strandvik, Tore
2
Edvardsson, Bo
1
Heinonen, Kristina
1
Nordman, Jan
1
Pura, Minna
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Riel, Allard C. R. van
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Voima, Päivi
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Contemporary research in e-marketing ; 1
1
Electronic Services
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
Service quality and management
1
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ECONIS (ZBW)
4
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Customer satisfaction with e-services : the case of an online recruitment portal
Liljander, Veronica
;
Riel, Allard C. R. van
;
Pura, Minna
- In:
Electronic Services
,
(pp. 407-432)
.
2002
Persistent link: https://www.econbiz.de/10001652832
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2
MSQ-model : an exploratory study of the determinants of mobile service quality
Nordman, Jan
;
Liljander, Veronica
-
2005
Persistent link: https://www.econbiz.de/10003297602
Saved in:
3
Criticality of critical incidents in customer relationships
Edvardsson, Bo
;
Strandvik, Tore
- In:
Service quality and management
,
(pp. 89-110)
.
1999
Persistent link: https://www.econbiz.de/10001407684
Saved in:
4
Customer dominant value formation in service
Heinonen, Kristina
;
Strandvik, Tore
;
Voima, Päivi
- In:
European business review : EBR ; the official journal …
25
(
2013
)
2
,
pp. 104-123
Persistent link: https://www.econbiz.de/10009723905
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