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Pricing hybrid bundles by understanding the drivers of willingness to pay

Meyer, Jeffrey; Shankar, Venkatesh; Berry, Leonard L. - In: Journal of the Academy of Marketing Science 46 (2018) 3, pp. 497-515

Persistent link: https://www.econbiz.de/10011879704

Marketing quality and complaints among professional sport teams : case study

Smith-Ditizio, Amber A. - In: Business strategies : types, benefits and effects on …, (pp. 1-26). 2015

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Investigating the effect of alternative golf experience on traditional golf : an integrated framework of perceived value, satisfaction, and involvement

Kang, Juhee; Kwun, David J.; Hahm, Jeeyeon - In: International journal of contemporary hospitality management 34 (2022) 11, pp. 4266-4287

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Satisfaction and pricing for accounting services to very small enterprises

Catenazzo, Giuseppe; Fragnière, Emmanuel; … - In: International journal of economics and accounting : IJEA 5 (2014) 2, pp. 145-164

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Moderating role of team identification on the relationship between service quality and repurchase intentions among spectators of professional sports

Theodorakis, Nicholas D.; Koustelios, Athanasios; … - In: Managing service quality : MSQ ; an international journal 19 (2009) 4, pp. 456-473

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Examining the effects of team identification, e-service quality (e-SQ) and satisfaction on intention to revisit sports websites

Suh, Young Ik; Ahn, Taesoo; Pedersen, Paul M. - In: International journal of sports marketing & sponsorship 14 (2012/13) 4, pp. 261-278

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Aufs richtige Pferd setzen! : welche Faktoren beeinflussen Zufriedenheit und Verhaltensabsichten von Mitgliedern in deutschen Reitvereinen?

Kiefer, Stephanie - 2013

Die vorliegende Studie untersucht, welche Komponenten der Dienstleistungsqualität einen Einfluss auf die Zufriedenheit und Verhaltensabsichten von Mitgliedern in deutschen Reitvereinen haben. Für diese Untersuchung wird ein Strukturgleichungsmodell aufgestellt und das Partial Least...

Persistent link: https://www.econbiz.de/10009791050

The effect of e-service quality on football fan satisfaction and fan loyalty toward the websites of their favorable football teams

Pool, Javad Khazaei; Dehghan, Ali; Balouei Jamkhaneh, Hadi - In: International journal of e-business research : an … 12 (2016) 1, pp. 43-57

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Perceived service innovation in non-profit sports clubs : the antecedents and consequence

Behnam, Mohsen; Delshab, Vahid; Luu Trong Tuan - In: European Sport management quarterly : ESMQ 22 (2022) 3, pp. 440-462

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Advertising, price and hotel service quality : a signalling perspective

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