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Handbook of research on promotional strategies and consumer influence in the service sector
Ray, Nilanjan (ed.); Kumar, Raj (ed.);  … - 2016
"This reference source provides research on emerging methods for innovative service design and delivery, examining how growing customer expectations and global competition has influenced this industry by featuring quality factors, marketing tools, and the effects of consumer behavior"--
Persistent link: https://www.econbiz.de/10011495646
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Examination of internet banking customer perception of service quality : evidence from banking industry
Ray, Nilanjan; Ghosh, Tilak Nath; Sen, Krishnendu - In: Business infrastructure for sustainability in …, (pp. 253-263). 2017
Persistent link: https://www.econbiz.de/10011664395
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Expectation and perception of internet banking service quality of select Indian private and public sector banks : a comparative case study
Ray, Nilanjan - In: Online banking security measures and data protection, (pp. 58-68). 2017
Persistent link: https://www.econbiz.de/10011610405
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Handbook of research on promotional strategies and consumer influence in the service sector
Panwar, Upendra Singh (ed.); Kumar, Raj (ed.);  … - 2016
"This reference source provides research on emerging methods for innovative service design and delivery, examining how growing customer expectations and global competition has influenced this industry by featuring quality factors, marketing tools, and the effects of consumer behavior"--Provided...
Persistent link: https://www.econbiz.de/10011728493
Cover Image
Handbook of research on promotional strategies and consumer influence in the service sector
Panwar, Upendra Singh (ed.); Kumar, Raj (ed.);  … - 2016
"This reference source provides research on emerging methods for innovative service design and delivery, examining how growing customer expectations and global competition has influenced this industry by featuring quality factors, marketing tools, and the effects of consumer behavior"--
Persistent link: https://www.econbiz.de/10011472393