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Services
Beziehungsmarketing
26
Relationship marketing
26
Dienstleistungsmarketing
24
Services marketing
24
Marketing
19
Marketing theory
19
Marketingtheorie
19
Betriebliche Wertschöpfung
18
Value creation
18
Dienstleistung
17
Lieferantenmanagement
16
Marketingmanagement
16
Supplier relationship management
16
Dienstleistungsgewerbe
15
Marketing management
15
Absatz
13
Dienstleistungssektor
10
Customer integration
8
Kundenintegration
8
Service-Dominant Logic
8
Service-dominant logic
8
Consumer behaviour
7
Customer value
7
Konsumentenverhalten
7
Kundenwert
7
Dienstleistungsqualität
6
Management
6
Service industry
6
Service quality
6
Theorie
6
Theory
6
Beziehungsmanagement
5
Dienstleistungsbetrieb
5
Dienstleistungsmanagement
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Kundenmanagement
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Schweden
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Service logic
5
Service management
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English
11
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Grönroos, Christian
11
Holmqvist, Jonas
2
Bateson, John E. G.
1
Berry, Leonard L.
1
Bitner, Mary Jo
1
Bowen, David E.
1
Brown, Stephen Walter
1
Chase, Richard B.
1
Davey, Janet
1
Edvardsson, Bo
1
Fisk, Raymond P.
1
FitzPatrick, Mary
1
Guais, Blandine
1
Gummerus, Johanna
1
Kessous, Aurélie
1
Ojasalo, Katri
1
Parasuraman, A.
1
Schneider, Benjamin
1
Van Vaerenbergh, Yves
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Varey, Richard J.
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Visconti, Luca M.
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Zeithaml, Valarie A.
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Svenska Handelshögskolan <Helsinki>
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Journal of business research : JBR
2
Meddelanden från Svenska Handelshögskolan
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of service management
1
Managing service quality : MSQ ; an international journal
1
Marketing theory
1
Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
1
The Routledge companion to strategic marketing
1
The journal of services marketing
1
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ECONIS (ZBW)
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Understanding the value process : value creation in a luxury service context
Holmqvist, Jonas
;
Visconti, Luca M.
;
Grönroos, Christian
; …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 114-126
Persistent link: https://www.econbiz.de/10012417106
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