Abrahamsson, Jan; Maga, Anastasia; Nicol, Christopher - In: Journal of business models : JOBM 7 (2019) 2, pp. 37-52
research by empirically connecting business model innovation with different performance metrics. Obviously, the study has …Purpose: The purpose of this paper is to examine the immediate effect of different types of business model innovation … firms in question. Design/Methodology/Approach: This study employs a quantitative research design, based on stock market …