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Underpricing initial public offerings due to the value increasing publicity effect
Hakenes, Hendrik; Nevries, Pascal - 2002
Persistent link: https://www.econbiz.de/10001739520
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The marketing role of IPOs : evidence from web traffic
Demers, Elizabeth; Lewellen, Katharina - In: Betriebswirtschaftliche Forschung und Praxis : BFuP 58 (2006) 5, pp. 468-480
Persistent link: https://www.econbiz.de/10003376259
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The marketing role of IPOs : evidence from internet stocks
Demers, Elizabeth (contributor);  … - 2001 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001617430
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The marketing role of IPOs : evidence from internet stocks
Demers, Elizabeth; Lewellen, Katharina - In: Journal of financial economics 68 (2003) 3, pp. 413-437
Persistent link: https://www.econbiz.de/10001765583
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Die T-Aktie als Marke : staatliche und private Einflussnahme zur Kurspflege einer "Volksaktie"
Essiger, Nicole - 2003 - 2. Aufl.
Persistent link: https://www.econbiz.de/10001823815
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Investor relations and IPO performance
Chahine, Salim; Colak, Gonul; Hasan, Iftekhar; … - In: Review of accounting studies 25 (2020) 2, pp. 474-512
Persistent link: https://www.econbiz.de/10012231038
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Investor Relations and IPO Performance
Chahine, Salim; Colak, Gonul; Hasan, Iftekhar; … - 2019
We analyze the value of investor relations (IR) strategies to IPO firms. We find that firms that are less visible and have inexperienced management tend to hire IR consultants prior to the issue date. IR consultants help create positive news coverage before an IPO event as reflected in a more...
Persistent link: https://www.econbiz.de/10014105219
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News media coverage and initial public offerings in Germany : explaining flotation performance
Strauß, Nadine; Meer, Toni G. L. A. van der - In: Corporate communications : an international journal 22 (2017) 4, pp. 523-541
Persistent link: https://www.econbiz.de/10011806736
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Performance ausländischer Unternehmen am deutschen Kapitalmarkt
Hartmann, Imke - 2006 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003320499