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Persistent link: https://www.econbiz.de/10010200765
Purpose – This paper aims to create empirical evidence regarding shared value strategies recently propagated by Michael Porter and Mark Kramer. Design/methodology/approach – The authors analyze a single case study of a collaboration between BASF, André Maggi Group and Fundação Espaço Eco...
Persistent link: https://www.econbiz.de/10014695231
Purpose – The purpose of this paper is to present a model of corporate social entrepreneurship. The case of Odebrecht demonstrates how companies are using society's sustainability challenges to innovate, in particular by adopting a corporate social entrepreneurship approach that allows the...
Persistent link: https://www.econbiz.de/10014695591