The mobile market has been transforming quickly all over the world particularly caused by the diffusion of smartphones, and this study attempts to examine the effect of smartphones to the Japanese mobile phone market. Japan has so far the well-developed 3G mobile phone in terms of not only the...

This paper investigated the driving force of diffusion in smart phone market by analysing usage of them and making their component model. Main findings are following four: 1) In Korea and Japan their average smart phones' traffic per user has been the world's highest level. But its diffusion...

The development and complexity of mobile and smart technologies continues to evolve with a greater speed, attention needs to be turned to the possibility of continuous development. It has become important to monitor users’ post-purchase behavior in order to understand their continued use of...

This study explores the determinants of customer loyalty in the Korean mobile telecommunications market with the emphasis on customer satisfaction and switching costs as major predictors of customer loyalty. South Korea has now become one of the world's most leading mobile service markets with...

The purpose of this paper is to study competition policy on mobile broadband, consisting of 3G and 4G (LTE).Currently mobile broadband has been developing rapidly and its access speed amounts to 150Mbps for the latest 4G, which is similar to fixed broadband. This paper analyzesthe factors affect...