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Social commerce represented at least $14 billion dollars in 2015, steadily increasing from previous years. A survey by Statista showed that 65.4% of US users had used a social media platform to make purchase directly through a post in 2017. As the size of social media worldwide continues to...
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The new Consumer Rights Directive introduced some changes to the level of consumers' protection online. However, just like with its predecessor the Distance Selling Directive the main focus of the protection that consumers have been granted online rests in providing them with transparent and...
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Since 2010, the EU policy concerning the Digital Agenda and the Digital Single Market Strategy aimed to advance EU growth with concrete actions, in order to "unleash the potential of e-commerce". Among the major achievements of the Digital Single Market Strategy is the Regulation on Online...
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Die Macht der Konsumenten - die Beschreibung einer Veränderung -- Das Phänomen aus ökonomischer Sicht -- Das Phänomen aus soziologischer Sicht -- Das Phänomen aus psychologischer Sicht -- Das Phänomen aus philosophischer Sicht,.
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