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~subject:"Social Web"
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Subject
All
Social Web
Kundenintegration
4,009
Customer integration
4,006
Relationship marketing
1,493
Beziehungsmarketing
1,492
Value creation
1,051
Betriebliche Wertschöpfung
1,049
Consumer behaviour
984
Innovationsmanagement
983
Konsumentenverhalten
983
Innovation management
978
Social web
895
Innovation
842
Produktentwicklung
618
New product development
593
Co-creation
512
Brand management
379
Markenführung
377
Online-Marketing
376
Internet marketing
375
Dienstleistungsqualität
366
Service quality
366
Value co-creation
340
Customer satisfaction
332
Kundenzufriedenheit
329
Service-dominant logic
329
Service-Dominant Logic
326
Customer value
322
Kundenwert
321
Lieferantenmanagement
276
Supplier relationship management
276
co-creation
272
Brand image
209
Markenimage
208
Dienstleistung
205
Deutschland
202
Germany
196
Viral marketing
195
Virales Marketing
193
Services
185
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Online availability
All
Undetermined
485
Free
101
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Article
790
Book / Working Paper
105
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All
Article in journal
650
Aufsatz in Zeitschrift
650
Aufsatz im Buch
142
Book section
142
Hochschulschrift
22
Graue Literatur
21
Non-commercial literature
21
Case study
16
Fallstudie
16
Collection of articles of several authors
15
Sammelwerk
15
Thesis
14
Aufsatzsammlung
12
Arbeitspapier
9
Working Paper
9
Conference paper
6
Konferenzbeitrag
6
Konferenzschrift
5
Conference proceedings
3
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1
Festschrift
1
Sammlung
1
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English
806
German
92
Author
All
Füller, Johann
11
Brem, Alexander
9
Hajli, Nick
9
Harrigan, Paul
8
Bilgram, Volker
7
Carlson, Jamie
5
Herstatt, Cornelius
5
Leimeister, Jan Marco
5
Nambisan, Satish
5
Shin, Hakseung
5
Albuquerque, Paulo
4
Bretschneider, Ulrich
4
Chatow, Udi
4
Cova, Bernard
4
Hollebeek, Linda D.
4
Jamal, Zainab
4
Janzik, Lars
4
Kamboj, Shampy
4
Krcmar, Helmut
4
Lu, Yaobin
4
Matzler, Kurt
4
Perdue, Richard R.
4
Piller, Frank T.
4
Rahman, Mohammad M.
4
Rahman, Zillur
4
Soutar, Geoffrey N.
4
Benbya, Hind
3
Benmiled-Cherif, Héla
3
Berthon, Pierre R.
3
Brodie, Roderick J.
3
Büttgen, Marion
3
Chen, Kay-Yut
3
Constantinides, Efthymios
3
Dahl, Darren W.
3
Foroudi, Pantea
3
Fujita, Momoko
3
Hautz, Julia
3
Hutter, Katja
3
Koller, Hans
3
Loureiro, Sandra Maria Correia
3
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Institution
All
IGI Global
2
Technische Universität Berlin
2
Deutschland / Bundesministerium für Bildung und Forschung
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
Josef Eul Verlag GmbH
1
Westfälische Wilhelms-Universität Münster
1
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Zukunftsforum Innovationsfähigkeit <2, 2009, Berlin>
1
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Published in...
All
Journal of business research : JBR
47
Journal of retailing and consumer services
23
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
Technological forecasting & social change : an international journal
15
The journal of brand management : an international journal
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of strategic marketing
10
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of management information systems : JMIS
9
Marketing intelligence & planning
9
The journal of product & brand management
9
International journal of technology marketing : IJTMkt
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
The journal of product innovation management : an international publication of the Product Development & Management Association
7
The journal of services marketing
7
International journal of internet marketing and advertising : IJIMA
6
International journal of networking and virtual organisations : IJNVO
6
Journal of service management
6
Research policy : policy, management and economic studies of science, technology and innovation
6
Asia Pacific journal of marketing and logistics
5
Contemporary issues in social media marketing
5
Handbook of social media management : value chain and business models in changing media markets
5
Innovation: organization & management : IOM
5
International journal of hospitality management
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of engineering and technology management : JET-M
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of hospitality and tourism insights
5
Journal of marketing management : MM
5
Journal of marketing theory and practice
5
Journal of promotion management : innovations in planning and applied research
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Journal of service theory and practice : JSTP
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Marketing theory
5
Psychology & marketing
5
SpringerLink / Bücher
5
Technovation : the international journal of technological innovation, entrepreneurship and technology management
5
Tourism management : research, policies, practice
5
Business horizons
4
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Source
All
ECONIS (ZBW)
895
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1
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10
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895
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date (oldest first)
1
Co-innovation : the role of online communities
Bugshan, Hatem
- In:
Journal of strategic marketing
23
(
2015
)
2
,
pp. 175-186
Persistent link: https://www.econbiz.de/10011305969
Saved in:
2
The effect of rating scales on decision quality and user attitudes in online innovation communities
Riedl, Christoph A.
;
Blohm, Ivo
;
Leimeister, Jan Marco
; …
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
3
,
pp. 7-36
Persistent link: https://www.econbiz.de/10009745724
Saved in:
3
Introduction to the special issue : business value creation enabled by social technology
Lang, Karl R.
;
Li, Ting
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
2
,
pp. 5-10
Persistent link: https://www.econbiz.de/10010247647
Saved in:
4
A test of two models of value creation in virtual communities
Porter, Constance Elise
;
Devaraj, Sarv
;
Sun, Daewon
- In:
Journal of management information systems : JMIS
30
(
2013/14
)
1
,
pp. 261-292
Persistent link: https://www.econbiz.de/10010195893
Saved in:
5
A contemporary and systematic literature review of user-centric innovation : a consumer perspective
Gamble, Jordan Robert
;
Brennan, Michael
;
McAdam, Rodney
- In:
International journal of innovation management
20
(
2016
)
1
,
pp. 1650011-1-45
Persistent link: https://www.econbiz.de/10011472836
Saved in:
6
On becoming creative consumers - user roles in living labs networks
Leminen, Seppo
;
Westerlund, Mika
;
Nyström, Anna-Greta
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
1
,
pp. 33-52
Persistent link: https://www.econbiz.de/10010398832
Saved in:
7
User roles and contributions in innovation-contest communities
Füller, Johann
;
Hutter, Katja
;
Hautz, Julia
;
Matzler, Kurt
- In:
Journal of management information systems : JMIS
31
(
2014/15
)
1
,
pp. 273-307
Persistent link: https://www.econbiz.de/10010401638
Saved in:
8
The future of augmented reality : an Open Delphi study on technology acceptance
Stockinger, Hanna
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
1
,
pp. 55-96
Persistent link: https://www.econbiz.de/10011478652
Saved in:
9
Customer motives and benefits for participating in online co-creation activities
Efthymios, Constantinides,
;
Brünink, Leonine A.
; …
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 21-48
Persistent link: https://www.econbiz.de/10011387766
Saved in:
10
Extending the DART model for social media
Schiavone, Francesco
;
Metallo, Concetta
;
Agrifoglio, Rocco
- In:
International journal of technology management : IJTM
66
(
2014
)
4
,
pp. 271-287
Persistent link: https://www.econbiz.de/10010464906
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