//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Social Web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
"I am not satisfied with my bo...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Social Web
Consumer behaviour
82,818
Konsumentenverhalten
80,338
Theorie
9,522
Theory
9,346
Relationship marketing
9,075
Beziehungsmarketing
9,045
Brand management
7,558
Markenführung
7,517
Brand image
6,705
Markenimage
6,665
Customer satisfaction
5,740
Online-Handel
5,669
Online retailing
5,658
Kundenzufriedenheit
5,583
Social web
5,427
USA
4,952
United States
4,709
Online-Marketing
4,670
Internet marketing
4,661
Innovation adoption
4,636
Innovationsakzeptanz
4,584
Service quality
4,483
Dienstleistungsqualität
4,438
Brand
4,318
Markenartikel
4,306
Deutschland
4,294
Einzelhandel
4,211
Retail trade
4,168
Germany
4,011
Electronic Commerce
3,937
E-commerce
3,823
Werbewirkung
3,649
Advertising effects
3,611
Verbraucherverhalten
3,588
Experiment
3,479
Emotion
3,231
Advertising
3,049
Werbung
2,966
Privater Konsum
2,873
more ...
less ...
Online availability
All
Undetermined
3,072
Free
984
Type of publication
All
Article
4,517
Book / Working Paper
914
Type of publication (narrower categories)
All
Article in journal
4,143
Aufsatz in Zeitschrift
4,143
Aufsatz im Buch
371
Book section
371
Graue Literatur
131
Non-commercial literature
131
Hochschulschrift
93
Working Paper
93
Arbeitspapier
91
Collection of articles of several authors
53
Sammelwerk
53
Thesis
50
Conference paper
46
Konferenzbeitrag
46
Aufsatzsammlung
40
Konferenzschrift
20
Case study
15
Fallstudie
15
Collection of articles written by one author
13
Sammlung
13
Lehrbuch
5
Conference proceedings
3
Guidebook
3
Ratgeber
3
Festschrift
2
Glossar enthalten
2
Glossary included
2
Reprint
2
Textbook
2
Amtsdruckschrift
1
Government document
1
Handbook
1
Handbuch
1
Mehrbändiges Werk
1
Multi-volume publication
1
Research Report
1
Statistics
1
Statistik
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
5,259
German
173
Polish
2
French
1
Author
All
Filieri, Raffaele
19
Dwivedi, Yogesh Kumar
15
Loureiro, Sandra Maria Correia
15
Flavián Blanco, Carlos
14
Hollebeek, Linda D.
14
Martínez-López, Francisco J.
14
Gázquez-Abad, Juan Carlos
11
Law, Chun Hung Roberts
11
Rita, Paulo
11
Casaló, Luis V.
10
Hennig-Thurau, Thorsten
10
Ranfagni, Silvia
10
Veloutsou, Cleopatra
10
Akram, Umair
9
Bigné Alcañiz, J. Enrique
9
Füller, Johann
9
Hajli, Nick
9
Seo, Yuri
9
Stephen, Andrew T.
9
Usman, Osly
9
Castronova, Edward
8
Harrigan, Paul
8
Ko, Eunju
8
Lorenzo-Romero, Carlota
8
Luo, Xueming
8
Ozuem, Wilson
8
Rana, Nripendra P.
8
Rather, Raouf Ahmad
8
Schivinski, Bruno
8
Sohail, M. Sadiq
8
Wallace, Elaine
8
Balakrishnan, Janarthanan
7
Bell, Mark W.
7
Chen, Huan
7
Conduit, Jodie
7
Dessart, Laurence
7
Hazari, Sunil
7
Kumar, Jitender
7
Kumar, Vikas
7
Leimeister, Jan Marco
7
more ...
less ...
Institution
All
IGI Global
20
Springer Fachmedien Wiesbaden
12
American Marketing Association
3
De Gruyter Oldenbourg
2
Springer International Publishing
2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Technische Universität Braunschweig
2
Universität Mannheim
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
ENTER 2023 eTourism Conference <30., 2023, Johannesburg>
1
Eberhard Karls Universität Tübingen
1
Edward Elgar Publishing
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Friedrich-Schiller-Universität Jena
1
Fritz Knapp Verlag
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Handelshochschule Leipzig
1
Haufe-Lexware GmbH & Co. KG
1
ICORIA <16., 2017, Gent>
1
IT4Fashion <6., 2016, Florenz>
1
International Association for the Study of Insurance Economics
1
International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
Karlsruher Institut für Technologie / Fakultät für Wirtschaftswissenschaften
1
Katolicki Uniwersytet Lubelski / Katedra Mikrostruktur Społecznych i Współczesnych Teorii Socjologicznych
1
Media Economics Institut / Köln
1
National Bureau of Economic Research
1
OECD
1
Organisation for Economic Co-operation and Development
1
Peter Lang GmbH
1
more ...
less ...
Published in...
All
Journal of business research : JBR
222
Journal of retailing and consumer services
170
International journal of internet marketing and advertising : IJIMA
100
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
81
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
77
Technological forecasting & social change : an international journal
69
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
64
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
52
International journal of advertising : the review of marketing communications
50
Journal of marketing communications
48
Psychology & marketing
48
Journal of internet commerce
46
International journal of electronic marketing and retailing : IJEMR
44
The journal of brand management : an international journal
42
Journal of electronic commerce research : JECR
41
Journal of management information systems : JMIS
40
International journal of consumer studies
39
Journal of marketing management : JMM ; journal of the Academy of Marketing
37
Journal of marketing management : MM
36
Cogent business & management
35
Marketing intelligence & planning
35
Electronic commerce research
34
International journal of business information systems : IJBIS
34
International journal of technology marketing : IJTMkt
34
Tourism management : research, policies, practice
34
Information systems research : ISR
33
Journal of marketing
33
International journal of hospitality management
32
Journal of travel and tourism marketing
31
Young consumers : insight and ideas for responsible marketers
30
International journal of electronic commerce : IJEC
28
Asia Pacific journal of marketing and logistics
27
Journal of fashion marketing and management
27
Journal of the Academy of Marketing Science
27
International journal of networking and virtual organisations : IJNVO
26
Business horizons
25
International journal of e-business research : an official publication of the Information Resources Management Association
25
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of strategic marketing
25
more ...
less ...
Source
All
ECONIS (ZBW)
5,427
EconStor
3
OLC EcoSci
1
Showing
1
-
10
of
5,431
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The future of augmented reality : an Open Delphi study on technology acceptance
Stockinger, Hanna
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
1
,
pp. 55-96
Persistent link: https://www.econbiz.de/10011478652
Saved in:
2
The adoption of emerging technology-driven media innovations : a comparative study of the introduction of virtual and augmented reality in the media and manufacturing industries
Zabel, Christian
;
Telkmann, Verena
- In:
Journal of media business studies
18
(
2021
)
4
,
pp. 235-266
Persistent link: https://www.econbiz.de/10012801771
Saved in:
3
Exploring a new form of interaction in the match day : virtual reality technologies among fans of soccer
Langaro, Daniela
;
Oliveira, Pedro
;
Loureiro, Sandra …
- In:
Journal of promotion management : innovations in …
28
(
2022
)
6
,
pp. 729-748
Persistent link: https://www.econbiz.de/10013277302
Saved in:
4
Virtual pets want to travel : engaging visitors, creating excitement
Thirumaran, K.
;
Chawla, Shailey
;
Dillon, Roberto
; …
- In:
Tourism management perspectives : TMP
39
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012631601
Saved in:
5
How does
interactivity
impact user engagement over mobile bookkeeping applications?
Kumari, Pooja
- In:
Journal of global information management
30
(
2022
)
5
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014308596
Saved in:
6
"Alexa, write an audit opinion" : adopting intelligent virtual assistants in accounting workplaces
Burns, Mary B.
;
Igou, Amy
- In:
Journal of emerging technologies in Accounting
16
(
2019
)
1
,
pp. 81-92
Persistent link: https://www.econbiz.de/10012157674
Saved in:
7
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
8
Leveraging personalization and customization affordances of virtual try-on apps for a new model in apparel m-shopping
Tawira, Letwin
;
Ivanov, Alex
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
2
,
pp. 451-471
Persistent link: https://www.econbiz.de/10013553066
Saved in:
9
How to strategically choose or combine augmented and virtual reality for improved online experiential retailing
Hilken, Tim
;
Chylinski, Mathew
;
Keeling, Debbie I.
; …
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 495-507
Persistent link: https://www.econbiz.de/10012817124
Saved in:
10
Post-Adoption hedonistischer Informationssysteme : eine empirische Untersuchung
Pannicke, Danny
-
2013
Persistent link: https://www.econbiz.de/10010250673
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->