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Service quality, experiential...
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Social Web
Consumer behaviour
82,091
Konsumentenverhalten
79,610
Service quality
21,464
Dienstleistungsqualität
20,713
Customer satisfaction
15,277
Kundenzufriedenheit
13,692
Relationship marketing
12,111
Beziehungsmarketing
12,032
Theorie
10,237
Theory
10,043
Brand management
7,647
Markenführung
7,599
Brand image
6,825
Markenimage
6,775
USA
6,275
United States
5,990
Online-Handel
5,795
Online retailing
5,780
Deutschland
5,256
Germany
4,905
Social web
4,896
Online-Marketing
4,543
Internet marketing
4,534
Einzelhandel
4,406
Retail trade
4,365
Brand
4,278
Markenartikel
4,263
Electronic Commerce
3,995
E-commerce
3,874
Emotion
3,615
Werbewirkung
3,592
Verbraucherverhalten
3,576
Advertising effects
3,554
Experiment
3,505
Advertising
3,041
Pricing strategy
2,964
Preismanagement
2,960
Werbung
2,946
Virales Marketing
2,901
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Filieri, Raffaele
19
Dwivedi, Yogesh Kumar
14
Hollebeek, Linda D.
14
Law, Chun Hung Roberts
14
Loureiro, Sandra Maria Correia
14
Martínez-López, Francisco J.
14
Flavián Blanco, Carlos
13
Ranfagni, Silvia
11
Rita, Paulo
11
Casaló, Luis V.
10
Gázquez-Abad, Juan Carlos
10
Ozuem, Wilson
10
Bigné Alcañiz, J. Enrique
9
Füller, Johann
9
Harrigan, Paul
9
Hennig-Thurau, Thorsten
9
Ko, Eunju
9
Schivinski, Bruno
9
Seo, Yuri
9
Stephen, Andrew T.
9
Usman, Osly
9
Veloutsou, Cleopatra
9
Akram, Umair
8
Hajli, Nick
8
Liang, Sai
8
Luo, Xueming
8
Rather, Raouf Ahmad
8
Sohail, M. Sadiq
8
Valck, Kristine de
8
Wallace, Elaine
8
Cheung, Man Lai
7
Conduit, Jodie
7
Hazari, Sunil
7
Kumar, Jitender
7
Kumar, Vikas
7
Lorenzo-Romero, Carlota
7
Martinez, Luis F.
7
Pittman, Matthew
7
Rana, Nripendra P.
7
Ruiz Mafe, Carla
7
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Springer Fachmedien Wiesbaden
12
IGI Global
6
American Marketing Association
3
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2
Information Resources Management Association
2
National Bureau of Economic Research
2
Technische Universität Braunschweig
2
Universität Mannheim
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Academy of Marketing
1
Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Eberhard Karls Universität Tübingen
1
Edward Elgar Publishing
1
Erasmus Research Institute of Management
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Friedrich-Schiller-Universität Jena
1
Fritz Knapp Verlag
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Handelshochschule Leipzig
1
Haufe-Lexware GmbH & Co. KG
1
ICORIA <16., 2017, Gent>
1
International Association for the Study of Insurance Economics
1
International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
Karlsruher Institut für Technologie / Fakultät für Wirtschaftswissenschaften
1
Media Economics Institut / Köln
1
OECD
1
Peter Lang GmbH
1
RWTH Aachen
1
Springer International Publishing
1
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
1
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Journal of business research : JBR
219
Journal of retailing and consumer services
173
International journal of internet marketing and advertising : IJIMA
96
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
78
Technological forecasting & social change : an international journal
65
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
64
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
62
The journal of product & brand management
56
Journal of internet commerce
49
Journal of promotion management : innovations in planning and applied research
49
International journal of advertising : the review of marketing communications
48
Journal of marketing communications
47
Psychology & marketing
43
International journal of consumer studies
39
International journal of electronic marketing and retailing : IJEMR
39
International journal of hospitality management
39
Journal of electronic commerce research : JECR
39
The journal of brand management : an international journal
39
Journal of management information systems : JMIS
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
36
Journal of marketing management : MM
35
Cogent business & management
34
Information systems research : ISR
33
Electronic commerce research
31
Journal of travel and tourism marketing
31
Tourism management : research, policies, practice
31
Journal of marketing
30
International journal of electronic commerce : IJEC
29
International journal of technology marketing : IJTMkt
29
International journal of business information systems : IJBIS
28
Young consumers : insight and ideas for responsible marketers
28
Asia Pacific journal of marketing and logistics
27
Journal of fashion marketing and management
27
International journal of contemporary hospitality management
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of hospitality marketing & management
25
Journal of the Academy of Marketing Science
25
Marketing intelligence & planning
25
Journal of strategic marketing
24
Management science : journal of the Institute for Operations Research and the Management Sciences
24
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ECONIS (ZBW)
4,896
EconStor
1
OLC EcoSci
1
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1
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date (oldest first)
1
Customer attribution of service failure and its impact in social commerce environment
Kim, Yaeeun
;
Chang, Younghoon
;
Siew Fan Wong
;
Park, …
- In:
International journal of electronic customer …
8
(
2014
)
1/3
,
pp. 136-158
Persistent link: https://www.econbiz.de/10011471162
Saved in:
2
The influence of digital influencer, e-WOM and information quality on customer repurchase intention toward online shop in e-marketplace during pandemic COVID-19 : the mediation eff...
Wandoko, Wanda
;
Panggati, Ignatius Enda
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
2
,
pp. 148-167
Persistent link: https://www.econbiz.de/10013336327
Saved in:
3
Customer perceptions of value, satisfaction, and loyalty in the social media era : insights from electrical home appliances in an emerging economy
Md Uzir Hossain Uzir
;
Ishraq Jerin
;
Abu Bakar bin Abdul …
- In:
International journal of quality and innovation : IJQI
6
(
2022
)
2
,
pp. 190-230
Persistent link: https://www.econbiz.de/10013257353
Saved in:
4
Relationships among customer loyalty, customer satisfaction, corporate image and behavioural intention on social media for a corporation
Lv, Haixia
;
Yu, Guang
;
Wu, Gang
- In:
International journal of information technology and …
17
(
2018
)
3
,
pp. 170-183
Persistent link: https://www.econbiz.de/10011896613
Saved in:
5
Face forward: how employees' digital presence on service websites affects customer perceptions of website and employee service quality
Herhausen, Dennis
;
Emrich, Oliver
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 917-936
Persistent link: https://www.econbiz.de/10012271989
Saved in:
6
Determining the reliability and validity of online reputation databases for lodging : Booking.com, TripAdvisor, and HolidayCheck
Rodríguez-Díaz, Manuel
;
Espino Rodríguez, Toms F.
- In:
Journal of vacation marketing : an international journal
24
(
2018
)
3
,
pp. 261-274
Persistent link: https://www.econbiz.de/10011912209
Saved in:
7
Do word-of-mouth and quality have the same influence in choosing a doctor online? : a study from elaboration likelihood model perspective
Wu, Juhua
;
Chen, Wanqi
;
Tao, Lei
;
Liu, Qian
- In:
Journal of information & knowledge management : JIKM
23
(
2024
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014535209
Saved in:
8
First step in social media : measuring the influence of online management responses on customer satisfaction
Gu, Bin
;
Ye, Qiang
- In:
Production and operations management : an international …
23
(
2014
)
4
,
pp. 570-582
Persistent link: https://www.econbiz.de/10010364045
Saved in:
9
The moderating role of relationship quality in the customer engagement and satisfaction relationship in brand communities : the role of gender
Haverila, Matti J.
;
Haverila, Kai
;
McLaughlin, Caitlin
- In:
International journal of electronic marketing and …
12
(
2021
)
4
,
pp. 339-356
Persistent link: https://www.econbiz.de/10012669849
Saved in:
10
Positive customer churn : an application to online dating
Dechant, Andrea
;
Spann, Martin
;
Becker, Jan U.
- In:
Journal of service research
22
(
2019
)
1
,
pp. 90-100
Persistent link: https://www.econbiz.de/10012005779
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