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Why a single pro-environmental appeal works to promote behavioral change : on social media, one tip versus many is more effective for nongreen consumers
Pittman, Matthew; Milfeld, Tyler; Youn, Kibum - In: Journal of advertising research 64 (2024) 2, pp. 213-228
Persistent link: https://www.econbiz.de/10014576996
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Why a single pro-environmental appeal works to promote behavioral change : on social media, one tip versus many is more effective for nongreen consumers
Pittman, Matthew; Milfeld, Tyler; Youn, Kibum - In: Journal of advertising research 64 (2024) 2, pp. 213-228
Persistent link: https://www.econbiz.de/10014576998
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Environmental dialogue in online communities : negotiating ecological citizenship among global travellers
Rokka, Joonas; Moisander, Johanna - In: International journal of consumer studies 33 (2009) 2, pp. 199-205
Persistent link: https://www.econbiz.de/10003834254
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Social media impacting green behaviours of Indian consumers
Gupta, Meesha; Syed, Asif Ali - In: International journal of Indian culture and business … 25 (2022) 1, pp. 116-138
Persistent link: https://www.econbiz.de/10012940089
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Social media activation of pro-environmental personal norms : an exploration of informational, normative and emotional linkages to personal norm activation
Han, Wei; Wang, Yi; McCabe, Scott - In: Journal of travel and tourism marketing 38 (2021) 6, pp. 568-581
Persistent link: https://www.econbiz.de/10012623378
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The influence of social commerce on eco-friendly consumer behavior : technological and social roles
Gao, Biao; Li, Zhen; Yan, Jun - In: Journal of consumer behaviour 21 (2022) 4, pp. 653-672
Persistent link: https://www.econbiz.de/10013275521
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Social media and sustainable purchasing attitude : role of trust in social media and environmental effectiveness
Zafar, Abaid Ullah; Shen, Jie; Ashfaq, Muhammad; … - In: Journal of retailing and consumer services 63 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012666038
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Online environmental citizenship : a leximancer analysis of green blogs
Ginanti, Ayu; Luck, Edwina - 2011
Persistent link: https://www.econbiz.de/10010191048
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Millennials' willingness to pay for green restaurants
Nicolau, Juan Luis; Guix, Mireia; Hernandez-Maskivker, Gilda - In: International journal of hospitality management 90 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012300108
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I do it, but don't tell anyone! Personal values, personal and social norms : can social media play a role in changing pro-environmental behaviours?
Hynes, Niki; Wilson, Juliette - In: Technological forecasting & social change : an … 111 (2016), pp. 349-359
Persistent link: https://www.econbiz.de/10011611998