This report is the seventh in an annual series of publications showcasing the latest developments, trends and research in social media usage across the Middle East and North Africa (MENA). Notable trends from the past year include: the continued popularity of Facebook and Facebook-owned...

This report is the sixth in a series of annual reports designed to highlight key developments and data related to usage of social media in the Middle East and North Africa. As in previous reports, this White Paper captures insights from a wide variety of academic, industry and media sources,...

This report is the eighth in an annual series of publications, dating back to 2012, designed to share the latest stories, trends and research in social media usage from across the Middle East and North Africa (MENA). Using a wide variety of academic, industry and media sources, this White Paper...

This report is the fourth in a series of annual reports designed to capture some of the key developments in the world of social media -­ within the Middle East -­ during the past twelve months. Interest in this field, which was first unlocked by the Arab Spring, continues to attract...

Ever since the start of the Arab Spring in 2011, there has been considerable interest in the role that social media plays in the Middle East, and how this enabling technology can act as a tool for discourse and information sharing. Although the role of social media as an agent for cultural and...

This annual report, the eleventh in a series dating back to 2012, provides an in-depth analysis of the current state of social media in the Middle East. As the most comprehensive and up-to-date study of its kind, it is an invaluable resource for anyone interested in the region's digital...

For the first time, this report brings together the most popular accounts originating in MENA on Facebook, Instagram, YouTube and Twitter. Each of these platforms is explored in more detail in this report, but below we outline the account with the largest number of followers, likes and...

This is the tenth report in a series of annual studies exploring the latest social media trends across the Middle East and North Africa (MENA) region. Using a broad range of industry, academic and media sources, we dive into the trends - and biggest stories - which shaped MENA’s relationship...

This report is the ninth in an annual series of publications, dating back to 2012, showcasing the latest developments in social media across the Middle East and North Africa (MENA) region. This year’s study is produced in partnership with the New Media Academy. The New Media Academy was...