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Social Web
Consumer behaviour
82,818
Konsumentenverhalten
80,338
Service quality
21,605
Dienstleistungsqualität
20,854
Customer satisfaction
15,419
Theorie
14,234
Theory
13,944
Kundenzufriedenheit
13,835
Relationship marketing
12,367
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12,291
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10,783
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10,761
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7,902
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7,854
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7,258
Brand image
7,083
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7,033
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6,948
Deutschland
6,260
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5,985
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5,970
Perception
5,868
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5,813
Wahrnehmung
5,339
Social web
5,130
Online-Marketing
4,711
Internet marketing
4,700
Einzelhandel
4,531
Retail trade
4,488
Brand
4,444
Markenartikel
4,430
Electronic Commerce
4,172
E-commerce
4,046
Qualitätsmanagement
3,949
Experiment
3,869
Quality management
3,836
Emotion
3,743
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3,743
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3,702
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Filieri, Raffaele
19
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14
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14
Law, Chun Hung Roberts
14
Loureiro, Sandra Maria Correia
14
Martínez-López, Francisco J.
14
Flavián Blanco, Carlos
13
Gázquez-Abad, Juan Carlos
11
Ranfagni, Silvia
11
Rita, Paulo
11
Casaló, Luis V.
10
Hennig-Thurau, Thorsten
10
Ozuem, Wilson
10
Veloutsou, Cleopatra
10
Bigné Alcañiz, J. Enrique
9
Füller, Johann
9
Harrigan, Paul
9
Hazari, Sunil
9
Ko, Eunju
9
Schivinski, Bruno
9
Seo, Yuri
9
Stephen, Andrew T.
9
Usman, Osly
9
Akram, Umair
8
Hajli, Nick
8
Liang, Sai
8
Luo, Xueming
8
Rather, Raouf Ahmad
8
Sohail, M. Sadiq
8
Valck, Kristine de
8
Wallace, Elaine
8
Conduit, Jodie
7
Kumar, Jitender
7
Kumar, Vikas
7
Lorenzo-Romero, Carlota
7
Martinez, Luis F.
7
Moe, Wendy W.
7
Pittman, Matthew
7
Rana, Nripendra P.
7
Ruiz Mafe, Carla
7
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2
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2
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2
Universität Mannheim
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Academy of Marketing
1
Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Eberhard Karls Universität Tübingen
1
Edward Elgar Publishing
1
Erasmus Research Institute of Management
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
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1
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1
Fritz Knapp Verlag
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
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1
Haufe-Lexware GmbH & Co. KG
1
ICORIA <16., 2017, Gent>
1
International Association for the Study of Insurance Economics
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1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
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International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
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1
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1
Media Economics Institut / Köln
1
OECD
1
Peter Lang GmbH
1
RWTH Aachen
1
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Journal of business research : JBR
222
Journal of retailing and consumer services
173
International journal of internet marketing and advertising : IJIMA
102
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
78
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
76
Technological forecasting & social change : an international journal
66
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
64
The journal of product & brand management
56
Journal of internet commerce
49
Journal of promotion management : innovations in planning and applied research
49
International journal of advertising : the review of marketing communications
48
Journal of marketing communications
48
International journal of electronic marketing and retailing : IJEMR
43
Psychology & marketing
43
International journal of consumer studies
39
International journal of hospitality management
39
Journal of electronic commerce research : JECR
39
The journal of brand management : an international journal
39
Journal of management information systems : JMIS
37
Journal of marketing management : JMM ; journal of the Academy of Marketing
37
Information systems research : ISR
36
Journal of marketing management : MM
35
Cogent business & management
34
International journal of business information systems : IJBIS
34
International journal of technology marketing : IJTMkt
33
Journal of marketing
33
Marketing intelligence & planning
33
Tourism management : research, policies, practice
33
Electronic commerce research
32
Journal of travel and tourism marketing
32
International journal of electronic commerce : IJEC
29
Young consumers : insight and ideas for responsible marketers
29
Journal of fashion marketing and management
28
Asia Pacific journal of marketing and logistics
27
International journal of contemporary hospitality management
26
Journal of the Academy of Marketing Science
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of hospitality marketing & management
25
Management science : journal of the Institute for Operations Research and the Management Sciences
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
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ECONIS (ZBW)
5,130
EconStor
2
OLC EcoSci
1
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1
Does customer satisfaction exist in purchasing and usage of electronic home appliances in Bangladesh through interaction effects of social media?
Md Uzir Hossain Uzir
;
Abu Bakar bin Abdul Hamid
; …
- In:
International journal of business excellence : IJBEX
23
(
2021
)
1
,
pp. 113-137
Persistent link: https://www.econbiz.de/10012506639
Saved in:
2
Factors influencing online platform engagement in fresh fruit e-commerce in China
Tang, Lin
;
Nuttawut Rojniruttikul
- In:
Corporate Practices: Policies, Methodologies, and …
,
(pp. 247-261)
.
2024
Persistent link: https://www.econbiz.de/10014564136
Saved in:
3
Customer perceptions of value, satisfaction, and loyalty in the social media era : insights from electrical home appliances in an emerging economy
Md Uzir Hossain Uzir
;
Ishraq Jerin
;
Abu Bakar bin Abdul …
- In:
International journal of quality and innovation : IJQI
6
(
2022
)
2
,
pp. 190-230
Persistent link: https://www.econbiz.de/10013257353
Saved in:
4
Rectifying failure of service : how customer perceptions of justice affect their emotional reponse and social media testimonial
Kim, Eojina
;
Tang, Liang
- In:
Journal of hospitality marketing & management
25
(
2016
)
7/8
,
pp. 897-924
Persistent link: https://www.econbiz.de/10011621365
Saved in:
5
Tourist expectations and
perception
of service providers : a Brazilian perspective
Lima, Mariana Marques de
;
Mainardes, Emerson Wagner
; …
- In:
Service business
14
(
2020
)
1
,
pp. 131-166
Persistent link: https://www.econbiz.de/10012172773
Saved in:
6
Antecedents and consequences of the quality of e-customer-to-customer interactions in B2B communities
Bruhn, Manfred
;
Schnebelen, Stefanie
;
Schäfer, Daniela B.
- In:
Industrial marketing management : the international …
43
(
2014
)
1
,
pp. 164-176
Persistent link: https://www.econbiz.de/10010359357
Saved in:
7
Platform quality factors influencing content providers' loyalty
Kim, Junic
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012502736
Saved in:
8
Measuring service quality with text analytics : considering both importance and performance of consumer opinions on social and non-social online platforms
Lu, Lin
;
Xu, Pei
;
Wang, Yen-Yao
;
Wang, Yu
- In:
Journal of business research : JBR
169
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014468560
Saved in:
9
Determining criteria for evaluating the quality of Vietnamese hotel through guest's online reviews
Ha Nguyen Thi Thu
;
Vinh Ho Ngoc
;
Tuan Tran Minh
;
Binh …
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10014437130
Saved in:
10
Determining the reliability and validity of online reputation databases for lodging : Booking.com, TripAdvisor, and HolidayCheck
Rodríguez-Díaz, Manuel
;
Espino Rodríguez, Toms F.
- In:
Journal of vacation marketing : an international journal
24
(
2018
)
3
,
pp. 261-274
Persistent link: https://www.econbiz.de/10011912209
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