Similar Search Results

Calvo-Porral, Cristina; Rivaroli, Sergio; … - In: International journal of wine business research 35 (2023) 3, pp. 390-412

Persistent link: https://www.econbiz.de/10014335884

Alhabash, Saleem; Mundel, Juan; Deng, Tao; McAlister, … - In: International journal of advertising : the review of … 40 (2021) 4, pp. 552-581

Persistent link: https://www.econbiz.de/10012586679

Lee, Yoon-Joo; Ahn, Hoyoung - In: Journal of promotion management : JPM 23 (2017) 6, pp. 813-833

Persistent link: https://www.econbiz.de/10011799611

Lueck, Jennifer Anette - In: Journal of marketing communications 21 (2015) 2, pp. 91-109

Persistent link: https://www.econbiz.de/10011302878

Clark, Lillian; Çallı, Levent - In: Journal of direct, data and digital marketing practice … 15 (2013/14) 4, pp. 327-336

Persistent link: https://www.econbiz.de/10010385966

Muk, Alexander; Chung, Christina; Kim, Jonghoon - In: Journal of global scholars of marketing science : … 24 (2014) 4, pp. 384-294

Persistent link: https://www.econbiz.de/10010438493

Gopinath, Shyam; Chintagunta, Pradeep K.; Venkataraman, … - In: Management science : journal of the Institute for … 59 (2013) 12, pp. 2635-2654

Persistent link: https://www.econbiz.de/10010234734

Weeraporn Supotthamjaree; Preeda Srinaruewan - In: International journal of internet marketing and … 15 (2021) 5/6, pp. 498-526

Persistent link: https://www.econbiz.de/10012670713

Milakovic, Ivana Kursan; Mihić, Mirela; Boljat, Ivana - In: Market : review for marketing theory and practice 32 (2020), pp. 83-97

Persistent link: https://www.econbiz.de/10012652686

Fogel, Joshua; Criscione, Kara - In: The psychologist-manager journal : official journal of … 22 (2020) 3, pp. 67-77

Persistent link: https://www.econbiz.de/10012304000