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Business Advancement through Technology Volume I : Markets and Marketing in Transition
Thrassou, Alkis (ed.); Vrontis, Demetris (ed.);  … - 2022
Chapter 1:An Overview of Business Advancement Through Technology: Markets and Marketing in Transition -- Chapter 2: Digital Transformation of the Organisations Using AI Integrated Partner Relationship Management -- Chapter 3: Creating Value Proposition for Rural Banking Customers in Emerging...
Persistent link: https://www.econbiz.de/10013470853
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Business Advancement through Technology Volume II : The Changing Landscape of Industry and Employment
Thrassou, Alkis (ed.); Vrontis, Demetris (ed.);  … - 2022
Chapter 1: Editorial Introduction: Conceptualising Technology Diffusion on Work and Employment -- Chapter 2: Research on Robotic Process Automation: Structuring the Scholarly Field -- Chapter 3: Role of Technology enabled HRM systems in developing Hybrid workplaces: A case study of the...
Persistent link: https://www.econbiz.de/10013465851
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AI, Ethics, and Discrimination in Business : The DEI Implications of Algorithmic Decision-Making
Marabelli, Marco - 2024
Chapter 1. Zeros and Ones: Striving to Classify -- Chapter 2. Data Extractions and Extractors -- Chapter 3. Training AI, Computation, and the Environment -- Chapter 4. Discipline, Punish … and Workarounds -- Chapter 5. Institutional Inertia and Corporate Sovereignty -- Chapter 6. New Frontiers...
Persistent link: https://www.econbiz.de/10014527977
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AI in marketing, consumer research and psychology : a systematic literature review and research agenda
Mariani, Marcello M.; Perez-Vega, Rodrigo; Wirtz, Jochen - In: Psychology & marketing 39 (2022) 4, pp. 755-776
Persistent link: https://www.econbiz.de/10013165434
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How big data analytics, AI, and social media marketing research boost market orientation
Zhang, Haili; Song, Michael - In: Research-technology management : RTM 65 (2022) 2, pp. 64-70
Persistent link: https://www.econbiz.de/10012821749
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Functionality, emotion, and acceptance of Artificial Intelligence virtual assistants : the moderating effect of social norms
Du, Xiaomin; Zhao, Xinran; Wu, Chia-Huei; Feng, Kesha - In: Journal of global information management 30 (2022) 7, pp. 1-21
Persistent link: https://www.econbiz.de/10012800019
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The role of commitment amongst tourists and intelligent virtual assistants
Loureiro, Sandra Maria Correia; Bilro, Ricardo Godinho - In: Journal of promotion management : innovations in … 28 (2022) 2, pp. 175-188
Persistent link: https://www.econbiz.de/10012801964
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Network-biased technical change : how modern digital collaboration tools overcome some biases but exacerbate others
Wu, Lynn; Kane, Gerald C. - In: Organization science : a journal of the Institute for … 32 (2021) 2, pp. 273-292
Persistent link: https://www.econbiz.de/10012517047
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Interaction between technology and recruiting practices : while technology has improved sharing and managing information, there are legitimate concerns about the quality of informa...
Brenc̆ic̆, Vera - 2021
Employers are steadily increasing their reliance on technology when recruiting. On the one hand, this technology enables the wide dissemination of information and the management of large quantities of data at a relatively low cost. On the other hand, it introduces new costs and risks. The ease...
Persistent link: https://www.econbiz.de/10013254340
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Leadership of place in virtual environments
Schmidt, Gordon B.; Van Dellen, Stephanie A. - In: Leadership 18 (2022) 1, pp. 186-202
Persistent link: https://www.econbiz.de/10013257115