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Social capital in QQ China : impacts on virtual engagement of information seeking, interaction sharing, knowledge creating, and purchasing intention
Huang, Ran
;
Kim, HaeJung
;
Kim, Jiyoung
- In:
Journal of marketing management : MM
29
(
2013
)
3/4
,
pp. 292-316
Persistent link: https://www.econbiz.de/10009761877
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Social capital in the Chinese virtual community : impacts on the social shopping model for social media
Kim, HaeJung
;
Kim, Jiyoung
;
Huang, Ran
- In:
Global economic review
43
(
2014
)
1
,
pp. 3-24
Persistent link: https://www.econbiz.de/10010339724
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