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Social relations
Consumer behaviour
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Children
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China
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Socialization
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Online retailing
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Brand image
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Brand management
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Parental style
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Yang, Zhiyong
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Journal of business research : JBR
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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ECONIS (ZBW)
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The dual role of power in resisting social influence
Mourali, Mehdi
;
Yang, Zhiyong
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
3
,
pp. 539-554
Persistent link: https://www.econbiz.de/10010202798
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2
Parental style and consumer socialization among adolescents : a cross-cultural investigation
Yang, Zhiyong
;
Kim, Chankon
;
Laroche, Michel
;
Lee, Hanjoon
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 228-236
Persistent link: https://www.econbiz.de/10010245289
Saved in:
3
Development of theory of mind on online social networks : evidence from Facebook, Twitter, Instagram, and Snapchat
Gentina, Élodie
;
Chen, Rui
;
Yang, Zhiyong
- In:
Journal of business research : JBR
124
(
2021
),
pp. 652-666
Persistent link: https://www.econbiz.de/10012493994
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