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Advertising and violence : concepts and perspectives
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It's just a joke : violence against males in humorous advertising
Gulas, Charles S.
;
McKeage, Kim
;
Weinberger, Marc G.
- In:
Advertising and violence : concepts and perspectives
,
(pp. 45-59)
.
2015
Persistent link: https://www.econbiz.de/10010498565
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2
Relationships, roles, and consumer identity in services marketing
McKeage, Kim
;
Gulas, Charles S.
- In:
Services marketing quarterly
34
(
2013
)
3
,
pp. 231-239
Persistent link: https://www.econbiz.de/10009778518
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