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Religious communities and the marketplace : learning and performing consumption in an Islamic network
Kartaş, Mustafa; Sandıkçı, Özlem - In: Marketing theory 13 (2013) 4, pp. 465-484
Persistent link: https://www.econbiz.de/10010233268
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Muslims' reluctance to social media campaigns about organ donation : an exploratory study
Nouira, Olfa; Ayari, Salma - In: Journal of Islamic marketing 15 (2024) 7, pp. 1706-1721
Persistent link: https://www.econbiz.de/10015063944
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Bank 2.0 : how customer behaviour and technology will change the future of financial services
King, Brett - 2010
Persistent link: https://www.econbiz.de/10009152738
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Small local banks in social media : converting social responsibility into consumer attention and economic outcomes
Kozłowski, Łukasz; Kuchciak, Iwa - In: Journal of business economics and management 22 (2021) 4, pp. 958-987
This study investigates the thematic content of Facebook disclosures from small local banks (SLBs) in Poland, their impact on Facebook users' attention, and the economic repercussions for SLBs' growth and performance. Based on the specificity of SLBs and existing empirical evidence, it...
Persistent link: https://www.econbiz.de/10013256429
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Listening to the buzz : social media sentiment and retail depositors' trust
Accornero, Matteo; Moscatelli, Mirko - 2018
Persistent link: https://www.econbiz.de/10011961394
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Bank misconduct and online lending
Bertsch, Christoph; Hull, Isaiah; Qi, Yingjie; Zhang, Xin - In: Journal of banking & finance 116 (2020), pp. 1-23
Persistent link: https://www.econbiz.de/10012489206
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Consumer engagement through corporate social responsibility communication on social media : evidence from Facebook and Instagram Bank Accounts
Macca, Luca Simone; Ballerini, Jacopo; Santoro, Gabriele; … - In: Journal of business research : JBR 172 (2024), pp. 1-17
Persistent link: https://www.econbiz.de/10014547405
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Evolving consumer expectations and the future of digital banking
Kasturi, Srini - In: Journal of digital banking 8 (2023) 1, pp. 37-48
Persistent link: https://www.econbiz.de/10014364590
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Understanding the role of social media marketing and technology adoption model in shaping customer adoption of digital banking
Basoeki, Jonathan Bagus Pradhana; Agus, Anna Amalyah - In: The South East Asian journal of management 17 (2023) 2, pp. 50-73
Persistent link: https://www.econbiz.de/10014429032
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Online social gambling and its implications for the study of marketing communications
Ozuem, Wilson; Prasad, Jason - In: International journal of applied behavioral economics : … 4 (2015) 3, pp. 22-50
Persistent link: https://www.econbiz.de/10011287034