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Online customer engagement : creating social environments through brand community constellations
Hammedi, Wafa; Kandampully, Jay; Zhang, Ting Ting Christina - In: Journal of service management 26 (2015) 5, pp. 777-806
Persistent link: https://www.econbiz.de/10011503583
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Is peer evaluation of consumer online reviews socially embedded? : an examination combining reviewer's social network and social identity
Li, Hengyun; Zhang, Ziqiong; Meng, Fang; Janakiraman, … - In: International journal of hospitality management 67 (2017), pp. 143-153
Persistent link: https://www.econbiz.de/10011785183
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Das Ersatz-Dorf : über die Gründe des Erfolgs sozialer Netzwerke und einige ethische Bedenken
Heidig, Jörg - In: Unternehmensethik im digitalen Informationszeitalter, (pp. 65-74). 2011
Persistent link: https://www.econbiz.de/10009406224
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Contribution behavior in virtual communities : cogntiive, emotional, and social influences
Tsai, Hsien-tung; Bagozzi, Richard P. - In: Management information systems : mis quarterly 38 (2014) 1, pp. 143-163
Persistent link: https://www.econbiz.de/10010258261
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Social identity framing communication strategies for mobilizing social change
Seyranian, Viviane - In: The leadership quarterly : LQ ; an international … 25 (2014) 3, pp. 468-486
Persistent link: https://www.econbiz.de/10010401563
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One of us or one of my friends : how social indentity and tie strength shape the creative generativity of boundary-spanning ties
Dokko, Gina; Kane, Aimée A.; Tortoriello, Marco - In: Organization studies : an international … 35 (2014) 5, pp. 703-726
Persistent link: https://www.econbiz.de/10010402751
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Promoting continuance through shaping members' social identity in knowledge-based versus support/advocacy virtual communities
Song, Peijian; Phang, Chee Wei - In: IEEE transactions on engineering management : EM 63 (2016) 1, pp. 16-26
Persistent link: https://www.econbiz.de/10011448063
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The role of emotions and social influences on consumer loyalty towards online travel communities
Ruiz-Mefe, Carla; Tronch, Jose; Sanz Blas, Silvia - In: Journal of service theory and practice : JSTP 26 (2016) 5, pp. 534-558
Persistent link: https://www.econbiz.de/10011599054
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No I won't, but yes we will : driving sustainability-related donations through social identity effects
Champniss, Guy; Wilson, Hugh; MacDonald, Emma K.; … - In: Technological forecasting & social change : an … 111 (2016), pp. 317-326
Persistent link: https://www.econbiz.de/10011611984