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How the emotions evoked by homeless pets induce online charitable giving

Shepelenko, Anna; Shepelenko, Pavel; Panidi, Ksenia; … - In: Journal of philanthropy and marketing 29 (2024) 2, pp. 1-12

Persistent link: https://www.econbiz.de/10014505840

The future of animals in tourism recreation : social media as spaces of collective moral reflexivity

Mkono, Mucha; Holder, Afiya - In: Tourism management perspectives : TMP 29 (2019), pp. 1-8

Persistent link: https://www.econbiz.de/10011998016

Cat videos for a cause : a nonprofit social media marketing case study of the Central Brevard Humane Society

Schaefer, Gayla; Hersey, Leigh Nanney - In: Cases on strategic social media utilization in the …, (pp. 123-152). 2015

Persistent link: https://www.econbiz.de/10010507691

Investigation of attributes influencing the attractiveness of mobile commerce advertisements on the facebook platform

Cvirka, Donatas; Rudienė, Elzė; Morkūnas, Mangirdas - In: Economies : open access journal 10 (2022) 2, pp. 1-21

Examining and analyzing the determinants facilitating consumers' intention to buy via mobile commerce platforms have untapped potential when it comes to advertisement potential and perceived advertising value. Therefore, this paper examines various aspects of the advertisements on mobile...

Persistent link: https://www.econbiz.de/10013164472

Social commerce information sharing and their impact on consumers

Bugshan, Hatem; Attar, Razaz Waheeb - In: Technological forecasting & social change : an … 153 (2020), pp. 1-8

Persistent link: https://www.econbiz.de/10012236237

Antecedents of consumer attitude towards blogger recommendations and its impact on purchase intention

Phang Ing Grace; Ming, Ting - In: Asian journal of business and accounting : AJBA 11 (2018) 1, pp. 294-323

Persistent link: https://www.econbiz.de/10012035282

Indian Millennials' continued usage intentions toward online dating apps : the interplay between trust and perceived autonomy

John, Waseem; Charag, Asif Hamid; Bashir, Irfan - In: Young consumers : insight and ideas for responsible … 26 (2025) 2, pp. 207-226

Persistent link: https://www.econbiz.de/10015421402

The influence of product availability and social media on green food product purchase intention

Sharma, Latika; Trivedi, Mridul; Bagdi, Himanshu; … - In: Asia-Pacific journal of business administration 17 (2025) 3, pp. 814-839

Persistent link: https://www.econbiz.de/10015425579

Examine the factors influencing the behavioral intention to use social commerce adoption and the role of AI in SC adoption

Sadiq, Shahzad; Kaiwei, Jia; Aman, Ihsan; Mansab, Muhammad - In: European research on management and business economics 31 (2025) 1, pp. 1-13

This study examines both technological and human perspectives on social commerce platform adoption. It analyzes user interactions, social networks, and peer recommendations to investigate the influence of social factors on adoption decisions. Furthermore, it examines how artificial intelligence...

Persistent link: https://www.econbiz.de/10015410554

Social media influencer streamers and live-streaming shopping : examining consumer behavioral intention through the lens of the theory of planned behavior

Long, Junyu; Zaidin, Norzaidahwati; Mai, Xiaojun - In: Future business journal 10 (2024) 1, pp. 1-17

The rapid development of live streaming has given rise to live-streaming shopping, a novel channel of online shopping that has gained considerable market value. While previous studies have explored various factors influencing consumers' intentions to engage in live-streaming shopping, most have...

Persistent link: https://www.econbiz.de/10015410920