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Die Nutzung von sozialen Netzwerken wie Facebook ist auf dem Vormarsch. Aber kann Facebook für Unternehmen ein entscheidendes Marketing- und Networking-Tool sein, das den Unternehmenserfolg unterstützt? Unser Auswertungen von 1.971 Firmen zeigen, dass die Aktivität auf Facebook durch den...

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Getting by with a little help from my friends : the impact of the pandemic on the collaboration of small Finnish food and beverage ventures

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Investigating the effects of offline and online social capital on tourism SME performance : a mixed-methods study of New Zealand entrepreneurs

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Going digital : developing social capital through online social networks in regional SMEs : an Australian study

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The interplay between digital social capital and family-owned SME performance : a study of social media business networks

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Collaboration networks and collaboration tools : a match for SMEs?

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SMEs and mass collaborative knowledge management : toward understanding the role of social media networks

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Locating experts using social media, based on social capital and expertise similarity

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Corporate blogging and job performance : effects of work-related and nonwork-related participation

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Social-cultural-psychological perspectives on future word-of-mouth research

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