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This study investigates the grocery retail sector in South Africa and what factors drive consumer behavior. The literature emphasizes the importance of understanding what shapes customer satisfaction and how this can then lead to customer loyalty. A quantitative approach was used for this study,...
Persistent link: https://www.econbiz.de/10013237062
The purpose of the study is to examine the impact of Broad-Based Black Economic Empowerment Enterprise and Supplier Development (B-BBEE ESD) programs on Small Medium and Micro Enterprises (SMMEs) as a growth and development mechanism. B-BBEE ESD is South Africa’s approach to correcting...
Persistent link: https://www.econbiz.de/10013237570