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~subject:"South Korea"
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South Korea
Consumer behaviour
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Beziehungsmarketing
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Südkorea
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psychological distance
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Instagram
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Lee, So Young
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Kim, Dong Hoo
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Sung, Yoon Hi
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Yoo, Chan Yun
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Yoo, Sung Eun
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International journal of market research
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International journal of strategic property management
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Willingness to pay for accessible elderly housing in Korea
Lee, So Young
;
Yoo, Sung Eun
- In:
International journal of strategic property management
24
(
2020
)
1
,
pp. 70-82
Persistent link: https://www.econbiz.de/10013414819
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How do self-brand connections affect ad responses among South Korean consumers? : the roles of reference groups and message construals
Kim, Dong Hoo
;
Sung, Yoon Hi
;
Lee, So Young
;
Yoo, Chan Yun
- In:
International journal of market research
63
(
2021
)
4
,
pp. 494-513
Persistent link: https://www.econbiz.de/10012593927
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