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Who are social media influencers for luxury fashion consumption of the Chinese Gen Z? : categorisation and empirical examination
Sun, Yan; Wang, Rachel; Cao, Dongmei; Lee, Rouyi - In: Journal of fashion marketing and management 26 (2022) 4, pp. 603-621
Persistent link: https://www.econbiz.de/10013384571
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Explaining the popularity of cultural elements : networks, culture, and the structural embeddedness of high fashion trends
Godart, Frédéric C.; Galunic, C. - In: Organization science : a journal of the Institute for … 30 (2019) 1, pp. 151-168
Persistent link: https://www.econbiz.de/10012006302
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Adaptations to knowledge templates in base of the pyramid markets : the role of social interaction
Sutter, Christopher J.; Kistruck, Geoffrey M.; Morris, Shad - In: Strategic entrepreneurship journal : SEJ 8 (2014) 4, pp. 303-320
Persistent link: https://www.econbiz.de/10010509760
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A field study on determining the effects of organizational climate in terms of social interaction on knowledge management at health organizations
Naldöken, Ümit; Tengilimoğlu, Dilaver - In: Journal of economics & management 29 (2017) 3, pp. 75-101
Persistent link: https://www.econbiz.de/10011741707
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Word of mouth versus word of mouse : speaking about a brand connects you to it more than writing does
Shen, Hao; Sengupta, Jaideep - In: Journal of consumer research : JCR ; an … 45 (2018) 3, pp. 595-614
Persistent link: https://www.econbiz.de/10011929689
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Social learning in networks of friends versus strangers
Zhang, Jurui; Liu, Yong; Chen, Yubo - In: Marketing science : the marketing journal of the … 34 (2015) 4, pp. 573-589
Persistent link: https://www.econbiz.de/10011313058
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The processes of social capital and employee creativity : empirical evidence from intraorganizational networks
Liu, Chih-hsing - In: The international journal of human resource management 24 (2013) 20, pp. 3886-3902
Persistent link: https://www.econbiz.de/10010198606
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Opening the black box : how social interaction contributes to entrepreneurial intentions among deaf and hard-of-hearing individuals
Jasniak, Michael; Baierl, Ronny; Halberstadt, Jantje - In: International journal of entrepreneurship and small … 41 (2020) 1, pp. 74-95
Persistent link: https://www.econbiz.de/10012284639
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Word of mouth, digital media, and open innovation at the agricultural SMEs
Wicaksono, Tutur; Nugroho, Agus Dwi; Lakner, Zoltán; … - In: Journal of open innovation : technology, market, and … 7 (2021) 1/91, pp. 1-22
Small and medium enterprises (SMEs) must continue to combine technology and market adaptation or open innovation to sustain their business. One of these ways is to promote their products and services extensively. This study investigated the best media to promote SMEs in the local agricultural...
Persistent link: https://www.econbiz.de/10012491185
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Direct and moderation effects on U.S. apparel manufacturers' engagement in network ties
Miller, Nancy J.; Engel-Enright, Carol; Brown, David A. - In: Journal of entrepreneurship, management and innovation … 17 (2021) 3, pp. 67-113
Persistent link: https://www.econbiz.de/10012621313