Figures of Internet purchases by product categories reveal that certain types of products fare better than others. This research investigates product differences in the context of the individual's decision to purchase online. A theoretical model of consumer e-commerce adoption is developed and...

The importance of Internet for the travel and tourism industry has increased rapidly over the last few years. Understanding how travellers behave is of critical importance to travel suppliers and tourism authorities for formulating appropriate marketing strategies so as to fully exploit the...